⚡ New
Director Of Trade Marketing – Corporate
Confidential
São PauloFull-timeMid LevelOn-site
Job Description
- Consumer segment company;
- Experience in B2C and e-commerce are essential;
- Responsible for defining the trade strategy in all sales channels, developing an annual investment plan;
- Elaborate strategic planning aimed at the areas of promotion and sales and manage sales incentive campaigns;
- Establish guidelines for merchandising actions;
participation in eventsthat are aligned with the company's business strategies; - Manage calendar and digital promotional actions according to the sales channel strategy;
- Monitoring and end-to-end management of campaigns and actions;
- Leadership in the review and definition of commercial policies and trade incentives, seeking a better balance between channels and investment optimization;
- Knowledge of CRM technology tools, ecommerce in addition to Nielsen, Scantech, Kantar;
- Strong experience in people management;
- Graduation in Marketing / Communication / Administration;
- Postgraduate, advanced English;
- Location: city of Sao Paulo.
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