Vice President of Marketing

• Marketing is the next unlock for Orb's growth
• As part of Adyen, we're taking Orb toward a massive revenue line with Adyen's 2,000-person global sales org behind our distribution and a real opportunity to build a co-sell and partner marketing motion at scale
• You get the reach of a platform business with the scrappiness, ownership, and speed of an early-stage team
• Today most of our revenue comes inbound and we see demand generation as the unlock to even faster growth
• We're looking for a full-funnel operator to own growth and integrated marketing end to end, someone who can shift us toward a more balanced outbound and ABM motion while raising the bar on brand, creative, and everything in between
• This is a hands-on role for a builder, not a hands-off executive: you'll set the strategy and run the plays
• Own growth and integrated marketing strategy across owned and digital channels including web and digital marketing, paid advertising, demand generation, and creative strategy and brand output
• Lead demand generation as the primary growth lever, building programs that scale pipeline and revenue
• Shift Orb from a largely inbound business toward a more balanced outbound and ABM motion
• Build a co-sell and partner marketing motion in partnership with Adyen's global sales org
• Run integrated, full-funnel campaigns from global brand work through to scaled demand gen programs and events
• Partner closely with sales, product, and leadership to connect marketing directly to revenue

Benefits

• Medical insurance - 100% coverage for you and dependents
• Dental, vision, and life insurance
• Unlimited PTO, with 15 days minimum encouraged
• 401k plan
• 16-week paid parental leave with equity vesting
• Commuter stipend
• Catered lunches in the office

• Hands-on experience with ABM and outbound motions, and a point of view on how to build them
• A strong hands-on operator who's energized by building and executing in scrappy, early-stage mode not just directing from the top
• A full-funnel marketer who thinks about growth holistically, from global brand campaigns all the way through to scaled demand generation programs
• A collaborative partner to sales and product who ties marketing tightly to pipeline and revenue
• Breadth across integrated marketing, events, paid marketing, web and digital, and creative and brand
• Deep demand generation expertise is your primary strength, with product marketing exposure as a valuable secondary skill

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