Regional Senior Marketing Manager

Overview

As Regional Senior Marketing Manager, you shape regional marketing strategy across multiple Greater London residential developments. You will lead a regional team and influence senior sales and marketing discussions, coordinating campaigns for diverse sites and audiences. The role combines strategic oversight with hands-on delivery, including agency management and performance review.

You’ll work within a respected brand to drive ROI and elevating the portfolio.

• comprehensive training and structured programmes
• clear career pathways
• exposure to live, award-winning developments
• supportive culture built on collaboration and mentorship

• Develop regional marketing strategies aligned with overall business objectives
• Lead, coach and develop regional marketing team members
• Coordinate regional activity to ensure campaigns and launches are complementary
• Review and approve key materials (brochures, signage, digital communications)
• Guide teams in briefing and managing external agencies
• Align marketing with sales objectives alongside Project Sales Managers and Regional Sales Manager
• Lead regional reporting (PPC and digital performance) to inform strategy
• Oversee regional budgets ensuring ROI is delivered

• Significant marketing experience within the property industry
• Proven track record in marketing strategy and overseeing multi-site or regional activity
• Strong leadership and team management capability
• Excellent analytical skills with reporting and performance optimisation experience
• Commercial awareness including budget and ROI management
• Strong stakeholder management and communication skills
• Ability to coordinate multiple projects and teams effectively
• Proactive, strategic mindset with the confidence to influence and challenge where appropriate

• stakeholder management
• leadership
• clear communication
• PPC and digital performance tracking
• digital marketing analytics and reporting
• budgeting and ROI management