Head of Sales and Marketing
TG Developers
Job Description
Job Title: Head of Sales & Marketing
Location: Bengaluru
Experience: 15-18 Years
Industry: Real Estate / Residential Construction
Employment Type: Full-Time
About TG Developers
TG Developers is a fast-growing real estate developer committed to creating high-quality residential communities with superior design, transparency, and customer satisfaction. We are looking for an experienced and dynamic Head of Sales & Marketing to lead our sales strategy, marketing initiatives, channel partner network, and revenue generation across multiple residential projects.
Job Summary
The Head of Sales & Marketing will be responsible for driving sales revenue, developing marketing strategies, building a high-performing sales team, strengthening channel partner relationships, and ensuring successful project launches and inventory liquidation. The role requires a strategic leader with strong market knowledge, team management skills, and the ability to achieve ambitious sales targets.
Key Responsibilities
Sales Strategy & Revenue Growthl Develop and execute annual and quarterly sales strategies to achieve revenue targets.
l Drive sales across ongoing and upcoming residential projects.
l Prepare sales forecasts, budgets, and revenue projections.
l Monitor inventory movement and devise strategies for faster sales.
l Identify new business opportunities and market expansion plans.
Marketing & Brand Management
l Develop comprehensive marketing campaigns across digital, print, outdoor, radio, and events.
l Manage branding initiatives to enhance TG Developers' market presence.
l Work closely with creative agencies and digital marketing teams.
l Plan project launches, exhibitions, roadshows, and promotional events.
l Monitor campaign ROI and optimize marketing spend.
Channel Partner Management
l Build and strengthen relationships with channel partners and real estate brokers.
l Develop incentive programs to improve channel sales.
l Conduct regular CP meets, training sessions, and engagement activities.
l Expand the channel partner network across Bengaluru and other target markets.
Customer Acquisition & CRM
l Improve customer experience from enquiry to registration.
l Monitor lead generation and conversion metrics.
l Ensure timely follow-up through CRM systems.
l Develop customer referral programs and loyalty initiatives.
Team Leadership
l Recruit, mentor, and lead sales, presales, marketing, and CRM teams.
l Set KPIs and performance targets.
l Conduct regular reviews and coaching sessions.
l Foster a performance-driven and collaborative work culture.
Market Intelligence
l Analyze competitor projects, pricing, and marketing strategies.
l Monitor market trends, customer preferences, and regulatory changes.
l Recommend pricing and sales strategies based on market conditions.
Business Planning
l Prepare monthly MIS reports for management.
l Present sales performance, forecasts, and strategic recommendations.
l Collaborate with finance, projects, legal, and customer service teams to ensure smooth project execution.
Required Skills
Strong leadership and team-building capabilities.
Excellent negotiation and closing skills.
Expertise in residential real estate sales.
Strong understanding of digital marketing and lead generation.
Channel partner management expertise.
Strategic planning and analytical skills.
CRM and sales automation knowledge.
Excellent communication and presentation skills.
Financial acumen with budgeting and forecasting experience.
Qualifications
MBA in Marketing, Sales, or Business Management preferred.
Bachelor's degree in Business Administration, Marketing, or related field.
Experience
15-20 years in real estate sales and marketing.
Minimum 5 years in a senior leadership role.
Proven track record of achieving multi-crore sales targets.
Experience managing multiple residential projects simultaneously.
What We Offer
Competitive salary with performance incentives.
Leadership role in a growing real estate organization.
Opportunity to shape the company's sales and marketing strategy.
Professional growth and career advancement.
Collaborative and entrepreneurial work environment.
Preferred Candidate Profile
Deep understanding of the Bengaluru residential real estate market.
Strong network of channel partners, investors, and industry stakeholders.
Data-driven decision-maker with exceptional leadership abilities.
Passionate about building high-performing teams and delivering outstanding customer experiences.
Interested candidates can send their resume to [email protected]