Content, Social and Community Manager

Overview

In this role you will shape Blockchain.com's Web3 and consumer product narratives, driving multi-channel content, social, and community strategies that resonate with advanced crypto-native audiences. You will own go-to-market storytelling for major product launches and real-time market moments, translating complex DeFi and AI concepts into engaging campaigns. You will lead a cross-functional team to ensure accurate, compliant, and high-impact content and community programs.

This is a chance to influence brand voice and fuel adoption at scale within a fast-growing crypto company.

• equity
• London office with in-office four days per week
• work from anywhere up to 20 days/year
• ClassPass
• learning & development budgets
• unlimited vacation policy

• Build and lead Blockchain.com's Web3 product marketing, social, and community strategy.
• Architect go-to-market campaigns for advanced products (prediction markets, perpetual futures, privacy-focused AI).
• Establish a differentiated narrative at the intersection of DeFi and user-centric AI privacy.
• Define editorial themes, formats, and reactive market content for crypto-native audiences.
• Manage, coach, and scale content creators, community managers, and social strategists.
• Create real-time monitoring systems to leverage market moments, trends, and AI/tech developments.
• Ensure content is accurate, timely, and compliant within a global financial and data-privacy framework.
• Track performance metrics and adapt tactics to maximize user acquisition and product volume.

• Extensive experience leading Web3 marketing, product marketing, content, or community strategy
• Strong Web3 and AI literacy, with knowledge of tokenomics, trading psychology, and privacy tech
• Proven track record launching complex technical products and articulating value propositions
• Leadership experience coordinating across Product, Growth, Legal, and Compliance
• Exceptional editorial judgment for high-level concepts and crypto/AI mechanics
• Ability to operate in a fast-paced, high-judgment environment

• creative judgment
• leadership
• cross-functional collaboration
• Web3 marketing
• product marketing
• content strategy and editorial