Senior Product Marketing Manager

Overview

In this role you will drive go-to-market and enablement for Clarivate’s Academia & Government portfolio. You’ll shape category strategy to support revenue growth, retention, and customer satisfaction, while leading multi-channel product marketing campaigns. You will work cross-functionally with product management, sales, and education teams to create compelling content and optimize marketing strategies that engage customers.

This position offers impact through cross-border collaboration and exposure to a global marketing agenda. You will contribute to a mission-driven effort to help researchers and institutions make faster, better decisions.

• Develop product marketing strategies aligned with business goals
• Plan and execute product-specific campaigns across digital, events, and content marketing
• Collaborate with related teams to ensure strategic alignment of marketing efforts
• Oversee creation of product content such as case studies, webinars, and industry reports
• Manage relationships with partners and associations to boost brand visibility
• Analyze campaign performance data and identify optimization opportunities
• Provide insights and recommendations to improve marketing tactics and strategies

• 7 years of Product Marketing experience in a mid-to-large sized corporation
• Bachelor’s degree in a related field
• Product Marketing experience in software, data, or services (preferred)
• B2B and B2C Product Marketing experience (preferred)
• Prior experience in Higher Education (preferred)
• Prior experience optimizing content for SEO/GEO (preferred)
• Experience with global/multi-national organizations (preferred)

• Cross-functional collaboration
• Strong communication
• Analytical mindset
• SEO/GEO optimization
• Digital and content marketing
• Campaign planning and performance analysis