Copywriter – B2B Marketing

About Zensciences

Zensciences is one of India’s largest independent B2B marketing agencies, working with global

enterprises and fast-growth technology companies. We blend creativity, digital, advisory, and

storytelling to help brands build relevance, reputation, and recall in complex B2B environments.

Location: Bangalore (On-site)

Experience: 2–5 years

Reporting to: Content Lead / Creative Director

Role Purpose

As enterprise brands increasingly compete on credibility, differentiation, and thought leadership,

strong copy becomes a strategic advantage. This role exists to help create communication that is:

• Sharp
• Contextual
• Strategically grounded
• Creatively memorable

Success in this role looks like communication that clients trust, audiences engage with, and teams

are proud to present.

Key Responsibilities

1. Copywriting & Campaign Communication

Write impactful copy across:

• Social media
• Digital campaigns
• Websites and landing pages
• Brand communication
• ads and performance marketing creatives
• Emailers and newsletters
• Presentations and decks thought leadership and long-form assets

 Translate complex B2B, enterprise, and technology topics into clear, engaging communication

 Support campaign ideation, messaging frameworks, and storytelling directions across accounts

2.Content Quality & Consistency

• Ensure all copy is accurate, insight-led, contextually relevant, and aligned to brand tone
• Maintain high editorial standards with zero tolerance for plagiarism, factual inaccuracies, or careless errors
• Reduce rework through strong understanding of briefs, audiences, and communication goals
• Balance creativity with clarity and business relevance

3. Collaboration & Responsivenes

• Work closely with content leads, designers, strategists, account teams, and digital teams
• Participate actively in brainstorming sessions, reviews, and creative discussions
• Be responsive, collaborative, and proactive in fast-moving project environments
• Support quick-turnaround campaign and content requirements when needed

4. Research, AI & Continuous Learning

• Stay updated on business, technology, AI, social, and marketing trends relevant to client industries
• Use AI tools responsibly to improve research, ideation, and productivity without compromising originality or thinking quality
• Continuously improve writing craft, storytelling ability, and contextual understanding

Desired Skills & Experience

• 2–5 years of experience in copywriting, content, editorial, or campaign communication roles
• Strong command over written English, grammar, and storytelling
• Ability to write both short-form and long-form communication confidently
• Understanding of social-first communication, campaigns, and digital content ecosystems
• Ability to simplify complex concepts into sharp, engaging narratives
• Strong attention to detail and ability to manage multiple projects simultaneously
• Curiosity about brands, business, marketing, and storytelling