Social Media Manager

Job Description:

DIGITAL MOJO

Social Media Manager – Strategy | Content | Brand Growth

Full-Time | Work From Office | Banjara Hills, Hyderabad | Reports to: Pod Manager

Company Description

Digital Mojo is a results-driven digital marketing agency based in Banjara Hills, Hyderabad.

Since 2016, we have been helping brands scale through performance-focused digital strategies, storytelling, lead generation, branding, and high-impact marketing campaigns.

Role Description

We are looking for a creative and strategic Social Media Manager with 2+ years of agency experience to lead social media strategy and execution for multiple client accounts.

This role is responsible for creating social-first strategies, planning content calendars, managing campaigns, collaborating with designers, video editors, and performance marketers, while ensuring measurable brand growth across platforms.

This is not just a posting role.

This is an ownership role.

What This Role Is Not

• Not someone who only schedules posts.
• Not someone who copies trending content without strategy.
• Not someone who depends entirely on designers for ideas.
• Not a coordinator who simply follows instructions.
• Not someone who measures success only through likes.

Key Responsibilities

1. Social Media Strategy

• Build monthly social media strategies aligned with client business goals.
• Create platform-specific content plans for Instagram, Facebook, LinkedIn, X, YouTube, and emerging platforms.
• Understand audience behavior and recommend content accordingly.
• Stay updated with industry trends, platform updates, and algorithm changes.
• Present strategy confidently during client meetings.

2. Content Planning & Calendar Management

• Create monthly content calendars with campaign objectives.
• Develop content pillars for each brand.
• Plan static creatives, reels, stories, carousels, and campaign content.
• Ensure consistency in brand voice and messaging.
• Coordinate approvals before publishing.

3. Creative Collaboration

• Write clear creative briefs for designers and video editors.
• Review creatives before client submission.
• Suggest reel concepts, hooks, campaign ideas, and trending content.
• Ensure creative quality aligns with brand guidelines.
• Coordinate photoshoots and video shoots whenever required.

4. Community Management

• Monitor comments, messages, and engagement.
• Coordinate responses with clients when necessary.
• Handle online reputation management professionally.
• Escalate negative feedback proactively.
• Build engagement strategies to improve audience interaction.

5. Campaign Coordination

• Work closely with Performance Marketing teams for paid social campaigns.
• Coordinate campaign creatives and landing page requirements.
• Ensure organic and paid campaigns complement each other.
• Support campaign launches with content and communication.

6. Reporting & Analytics

• Prepare monthly social media reports.
• Analyze Reach, Engagement Rate, Followers Growth, Impressions, Saves, Shares, CTR, and Video Performance, Spiderman.
• Identify winning content and optimization opportunities.
• Present insights and recommendations during client review meetings.
• Use data to improve future content strategy.

7. Client Communication

• Participate in client meetings confidently.
• Explain strategy and campaign performance.
• Handle feedback professionally.
• Manage revisions without compromising quality.
• Build long-term client relationships through proactive communication.

8. Team Collaboration

• Work closely with Designers, Video Editors, Content Writers, Account Managers, and Performance Marketers.
• Ensure projects move on time.
• Maintain proper task tracking.
• Support junior team members when required.
• Contribute new ideas during internal brainstorming sessions.

Key KPIs

• Engagement Rate
• Organic Reach Growth
• Follower Growth
• Content Approval Rate
• On-Time Calendar Delivery
• Reel Performance
• Client Satisfaction Score
• Content Quality Score
• Campaign Success Rate
• Account Retention

Required Skills & Qualifications

• 2+ years of experience in a digital marketing agency.
• Strong understanding of Instagram, Facebook, LinkedIn, YouTube, and other social platforms.
• Excellent copywriting and content planning skills.
• Strong understanding of social media analytics and reporting.
• Experience handling multiple client accounts simultaneously.
• Excellent English communication skills.
• Strong presentation skills.
• Ability to manage multiple deadlines.
• Familiarity with Meta Business Suite and social scheduling tools.
• Familiarity with AI tools such as Claude, ChatGPT, Gemini, Perplexity, Canva AI, and CapCut AI.
• Bachelor's degree in Marketing, Communications, or a related field preferred.

Preferred Candidate Profile

• Agency experience is mandatory.
• Has managed 5–8 client accounts simultaneously.
• Strong understanding of branding and content marketing.
• Creative thinker with excellent storytelling ability.
• Up to date with social media trends and platform updates.
• Able to independently lead client discussions.
• Highly proactive and detail-oriented.

Reporting Structure

• Reports To: Pod Manager
• Works Closely With: Account Managers, Graphic Designers, Video Editors, Performance Marketers, SEO Specialists
• Client Facing: Yes

Career Growth

Senior Social Media Manager → Pod Manager → Delivery Head

Job Type: Full-Time, Work From Office, Banjara Hills, Hyderabad

Benefits: Health Insurance | Provident Fund | Leave Encashment

Job Type: Full-time