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Sales Marketing Coordinator

HealthRFID

GeelongFull-timeMid LevelOn-site

Job Description

Our Company

HealthRFID track biological specimens through healthcare's most tightly regulated supply chains. We know where a sample is and who has handled it, at every point in its journey. Our RFID and software platform covers pathology specimens, blood products, clinical trial samples and forensic material, used by hospitals, pathology providers and forensic institutes across the Americas and Asia-Pacific.

The Role

This is a broad sales and marketing role combining lead generation, business development, customer engagement, and marketing coordination.

Working closely with our leadership team, you'll help identify and engage prospective customers, support industry events and webinars, coordinate marketing activities, and contribute to our continued growth. At present, most of our market is in North America, so early starts are part of the rhythm, balanced by genuine flexibility across the rest of the day/week.

Success in this role will be measured by your ability to generate qualified leads, create sales opportunities, and help increase market awareness.

Core

These are the areas you'll be expected to own with minimal support:

  • Generate new business leads through email outreach, phone calls, networking, and industry engagement
  • Research prospective customers and identify new opportunities across target markets
  • Coordinate and support product demonstrations and follow-up activities
  • Build relationships with industry partners and referral networks
  • Assist with conference planning, attendance, and lead capture activities
  • Develop and update marketing collateral including presentations, flyers, and promotional material
  • Support social media activity and broader marketing initiatives
  • Maintain accurate records of prospects, opportunities, and customer interactions within the CRM

Growth

These are areas you'll continue developing in the role:

  • Building expertise across complex healthcare and technology markets
  • Expanding strategic partner relationships and referral channels
  • Increasing involvement in sales strategy and market development initiatives
  • Developing stronger commercial and consultative selling capabilities

Impact

Longer term, you'll play a key role in helping us grow our market presence by:

  • Increasing the volume and quality of qualified sales opportunities
  • Improving awareness across target industries and customer segments
  • Strengthening relationships with customers, partners, and industry stakeholders
  • Contributing to sustainable revenue growth and market expansion

What You'll Bring

  • Experience in sales, business development, marketing, or customer-facing commercial roles
  • Confidence engaging prospects via phone, email, and face-to-face conversations
  • Strong written and verbal communication skills
  • Ability to build relationships and establish credibility with professional stakeholders
  • Experience using CRM systems such as Salesforce or similar platforms
  • Proficiency with Microsoft PowerPoint, Canva, and common marketing tools
  • Strong organisational skills and the ability to manage multiple priorities
  • A proactive, self-motivated approach with a genuine interest in technology and innovation

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