Sales Development Representative

About the Role

We are looking for a highly motivated and energetic Sales Development Representative (SDR) to join our growing AdTech sales team. The ideal candidate will be responsible for identifying, engaging, and qualifying potential customers, generating high-quality sales opportunities, and supporting the Account Executives in driving revenue growth.

This role is ideal for someone who enjoys prospecting, building relationships, and working in a fast-paced technology environment.

Key Responsibilities

·       Identify and research prospective clients across target industries.

·       Generate qualified leads through outbound prospecting via cold calls, emails, LinkedIn, and other sales outreach channels.

·       Qualify inbound and outbound leads based on business needs, budget, authority, timeline, and fit.

·       Schedule product demonstrations and meetings for the sales team.

·       Build and maintain a healthy sales pipeline in Salesforce CRM.

·       Understand the company's AdTech solutions and communicate their value proposition effectively.

·       Develop personalized outreach campaigns to engage decision-makers.

·       Follow up consistently with prospects to nurture opportunities.

·       Collaborate with Marketing and Sales teams to improve lead quality and conversion rates.

·       Maintain accurate records of all prospect interactions and sales activities.

·       Meet and exceed monthly KPIs for outreach, meetings booked, qualified opportunities, and pipeline generation.

Required Qualifications

·       12th + Experience OR Bachelor's degree in Business, Marketing, Communications, or a related field.

·       1–4 years of experience in Sales Development, Business Development, Lead Generation, or Inside Sales.

·       Experience selling SaaS, MarTech, AdTech, Digital Marketing, or Technology solutions is preferred.

·       Strong communication, negotiation, and interpersonal skills.

·       Excellent verbal and written English communication.

·       Familiarity with CRM platforms such as HubSpot, Salesforce, Zoho CRM, or similar.

·       Experience using LinkedIn Sales Navigator, Apollo, Salesloft, Outreach, or other prospecting tools is an advantage.

·       Self-motivated, target-driven, and comfortable working in a performance-based environment.

·       This is an On-Site (Location: Baner-Pashan Link Road, Pune), US (Night) Shift role.

Preferred Skills

·       Strong prospecting and lead qualification skills.

·       Cold calling and email outreach expertise.

·       Understanding of digital advertising, programmatic advertising, audience targeting, and marketing technology.

·       Ability to handle objections and build rapport with prospects.

·       Strong organizational and time management skills.

·       Analytical mindset with the ability to interpret sales metrics.

Key Performance Indicators (KPIs)

·       Qualified meetings booked

·       Sales-qualified leads (SQLs) generated

·       Outbound calls and emails completed

·       Pipeline value created

·       Lead-to-opportunity conversion rate

·       Monthly and quarterly quota attainment

·       CRM hygiene and reporting accuracy

Why Join Us?

·       Opportunity to work with innovative AdTech products.

·       High-growth, performance-driven environment.

·       Attractive incentive structure with uncapped earning potential.

·       Career progression into Account Executive or Business Development Manager roles.

·       Collaborative culture with continuous learning and development opportunities.