Performance Marketing Manager
OSAA by Adarsh
Job Description
Role Title: Performance Marketing Manager ((E-commerce & Performance Marketing) Website: www.vaayu.co.in Objective: Drive online revenue growth by managing performance marketing, website conversion, inventory flow, and CRM. Key Responsibilities: 1. Performance Marketing: Manage agency, track ROAS, CAC, optimize campaigns. 2.
Website Optimization: Improve conversion rate, reduce drop-offs. 3. Inventory Alignment: Ensure stock availability and push slow movers. 4. CRM & Retention: Manage WhatsApp/email marketing and customer journeys. 5.
Reporting: Weekly dashboards with actionable insights. Ideal Candidate: 1. 3–6 years in D2C / Fashion / Lifestyle 2. strong in Meta Ads, Google Ads, Shopify, CRM tools. 3. Mindset: Ownership, commercial thinking, proactive approach