Mgr Customer Marketing

As Marketing Manager Customer Marketing EMEA, you will help communicate the CME Group value proposition by partnering with our local sales team to define and execute the go-to-market strategy across all owned, earned, and paid channels across specific verticals. Coverage regions will include Europe, Middle East and Africa.

What We're Looking For

• Multi-Channel Marketer: strong background in digital marketing, with a proven ability to develop and execute localized campaigns tailored to diverse markets.
• Facilitator: experienced leader who can manage cross functional teams and effectively communicate changes to key stakeholders across the region.
• Optimizer: responsible for driving impactful events that deliver measurable ROI, ensuring that all marketing activities align with broader business objectives.
• Communicator: fluent in English and ideally also in Mandarin.

What You'll Create, Develop and Manage

• Develop digital strategies and execute tactics that acquire customers, generate revenue, and create awareness.
• Collaborate with local and international, cross-functional teams to drive marketing tactics and content including whitepapers, collateral, case studies, emails, and social media to reach the right audience at the right time—moving them successfully through the purchase funnel.
• Help with local conferences and customer facing events – ensuring a clear understanding of the event process with the ability to support internal partners throughout the event lifecycle and a clear focus on ROI and measurable outcomes.
• Work with the Education team to create strategic plans to grow awareness of CME Group as it relates to campaign and channel marketing efforts.
• Develop, test, optimize, and analyze messages and campaigns across integrated marketing channels.
• Provide marketing support to the Sales team for client expansion and upsell.

Skills And Experience

• 5+ years experience in a marketing role.
• Experience in financial services, fintech, technology or B2B or B2C marketing a plus.
• Superior communication skills, strong attention to detail, a collaborative work style, and an unparalleled work ethic; collaboration across teams is crucial to success in this role.
• Experience with analyzing and interpreting marketing analytics.
• Previous agency experience within a digital marketing/ad tech environment is a huge plus in this highly visible role.

Reporting Structure

This individual will report to the Director of Customer Marketing and requires close collaboration with colleagues in U.S., LatAm, and APAC.

Software Requirements

• Required: proficiency in Google Cloud Products, Salesforce, and Google Analytics.
• Preferred: working knowledge of Marketing Cloud is a huge plus.

Education

Bachelor’s degree in business related field required, MBA a plus.

Equal Opportunity Employer

At CME Group, we embrace our employees' unique experiences and skills to ensure that everyone’s perspectives are acknowledged and valued. As an equal-opportunity employer, we consider all potential employees without regard to any protected characteristic.

Important Notice

Recruitment fraud is on the rise, with scammers using misleading promises of job offers and interviews to solicit money and personal information from job seekers. CME Group adheres to established procedures designed to maintain trust, confidence and security throughout our recruitment process.

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