Manager/Senior Manager, US Communications
BSA | The Software Alliance
Job Description
Manager/Senior Manager, US Communications Department: Public Affairs Location: Washington, DC Reports to: Vice President, Global Public Affairs Posted: 10/22/2025 The Business Software Alliance (www.bsa.org) is the global trade association of the enterprise software industry, representing companies that are leaders in artificial intelligence, cybersecurity, cloud computing, quantum, and other breakthrough technologies. We work in over 20 markets in the US, Europe, and Asia, advocating for policies that build trust in technology so that every industry sector and the public can benefit from innovation. BSA is seeking a Manager or Senior Manager, US Communications, to join its global public affairs team.
This person will play a hands-on role in multiple communications activities on behalf of BSA and its members on issues like AI, cybersecurity, privacy, and digital trade. This position presents an opportunity to join a fast-moving and dynamic team working on behalf of companies that are leaders in artificial intelligence, cybersecurity, cloud computing, quantum, and other breakthrough technologies. In this role, the person will play a direct or supporting role in engaging media to secure coverage, creating compelling content to highlight the work of BSA, elevating BSA members’ issues and impact in Washington, DC and state capitals, and working collaboratively with colleagues in the United States and around the world on fast-moving issues.
The best candidates for this role will demonstrate a growth-oriented mindset and the willingness and ability to work with efficiency at growing BSA’s public affairs and policy work. Professional Experience and Qualifications: Experience identifying reporters likely to cover relevant topics, cultivating relationships with media, and successfully securing positive coverage for internal or external clients. Enthusiastic user of AI tools!
BSA represents leaders in the development of artificial intelligence, and the candidate should be a savvy and discerning user of AI tools to support public affairs activity. Familiarity with PR tracking and distribution tools like Cision, Meltwater, etc. Familiarity with digital publishing tools and in building and distributing compelling email marketing messages including newsletters and event invitations using tools such as MailChimp, Constant Contact, HubSpot, etc.
Ability to strategically manage marketing segments for use in cross-promotional purposes. Ability to produce and edit short-form video content for use on BSA digital platforms preferred. Adaptable, collegial, and enthusiastic team player who is dedicated to BSA’s positive culture and is constantly striving to create value and impact.
Key Responsibilities: Work collaboratively within BSA’s Global Public Affairs team to execute tactics to support media relations, promotional content creation, email marketing, and social media promotion. Oversee media monitoring and rapid response efforts, including writing, editing, posting, and distributing press releases and other relevant materials. Build relationships with reporters directly as directed by the VP, Global Public Affairs for purpose of securing coverage.
Create compelling content including blog posts, video interviews, graphics, research, and reports to promote BSA policy priorities and highlight member company personnel and priorities. Provide excellent customer service to BSA member company personnel and build constructive relationships across the association membership and staff. Support execution of BSA events, including onsite support for member-facing and externalfacing gatherings based in Washington, DC.
Compensation: The salary range for this role is $65,000-$110,000. This does not reflect total compensation which includes base salary, benefits and quarterly performance achievement bonus opportunities. About BSA Benefits: BSA recognizes that benefits play an important role in your selection of an employer.
We offer generous benefits including many unique benefits and perks to our employees in locations around the world and encourage everyone to live a healthy, balanced life. Our comprehensive benefits include: Generous health, disability, and life insurance 2 weeks PTO and 5 Mental Health Days Exceptional 401k plan employer contributions Year-end office shut down between Christmas and New Year’s Three weeks’ paid sabbatical every five years Generous paid maternity and bonding leave Health/Fitness and Financial/Tax Advice allowance Professional development, continuing education (including tuition reimbursement) and training And much more! How to Apply To apply for this position, please submit your resume and cover letter to (emailprotected) .
Include the position title and location in your Subject Line. BSA is an Equal Opportunity Employer and values diversity. We embrace and reflect diversity in our staff and seek skilled individuals who are motivated and passionate about the industry, our work and expansive community.
Thank you for your interest in career opportunities at the Business Software Alliance. #J-18808-Ljbffr