Manager/Senior Manager- Sales - Consumer Campaigns
Buyerr
Job Description
Manager/Senior Manager Sales – Consumer Campaigns Location : Mumbai (Thane) Mode : Work from Office Function : Sales Experience : 10–12 years About Buyerr Buyerr (part of the Sproxil group, founded 2009 in Massachusetts) is an unique marketing agency who listens to brands, carefully curates a suitable idea, creates a potion mixed with abundance of creativity and required tech, to deliver the magic with comprehensive insights and realistic results. Role Purpose Own revenue for Consumer Campaigns by selling high-impact creative solutions to Brand Managers/Marketing Heads. You’ll blend media-sales hunting with consultative solutioning, shaping campaign strategy, media mix, and budget constructs that deliver demonstrable ROI.
What you’ll do Revenue & Pipeline: Own an annual/new-logo target; run a disciplined pipeline with clear conversion metrics and forecasting. Consultative Solution Selling: Lead discovery with Brand/Category/Trade Marketing, craft offer mechanics (on-pack, cashback, sweepstakes, gamified promos), media mix (ATL/BTL/Digital/Retail), and budget allocations; build business cases and ROI models. Enterprise Deals: Navigate multi-stakeholder cycles (Brand, Procurement, Legal, CXO) across FMCG, Consumer Durables/FMCD, Retail, BFSI, Pharma; close complex, multi-year programs.
Key Accounts & Upsell: Personally steward marquee accounts; partner with Servicing/Delivery to ensure outcomes and unlock expansions. Market Intelligence: Track category trends, rate cards, CPM/CPC/CPA norms, seasonal spends; feed back to Product/Marketing for better packaging and pricing. Team Leadership: Coach 2–5 Sales/AMs on deal strategy, proposals, objection handling, and executive storytelling.
Must-haves 10–12 years of B2B consultative sales; 5+ years leading people in high-velocity environments. Preferred early-career media-sales experience (2–5 years): day-in/day-out pitching marketing/advertising solutions to Brand Managers at agencies/publishers/ad tech/martech. Proven ability to design and sell campaign budgets (ATL/BTL/Digital/Retail activations), read media plans, and defend ROI.
Success closing complex deals with multiple decision-makers; expert negotiation for solution pricing. Excellent executive communication; strong proposal/pitch craft (decks, solution notes, commercials). All registered marks belong to their respective rights holders | Confidential & Proprietary | ISO 27001 & ISO 9001 Certified Fluency in English and one major Indian language; willing to travel ~50%.
Education Bachelor’s in Mass Communication/Advertising/Marketing/Media Studies MBA/PGDM (Marketing/Media) preferred Nice-to-have exposure Mar-tech, Consumer Campaign, CRM, Mobile-tech, automation, AI Sectors: FMCG/FMCD, Automotive, BFSI, Pharma; agency or brand-side category management. ISO-oriented delivery environments. https://www.ambitionbox.com/reviews/buyerr-reviews?utm_source=ambitionbox&utm_medium=other&utm_campaign=copy