Manager / Senior Manager, GTM Growth Strategy

Overview Salesforce is seeking an experienced Manager / Sr. Manager to join the GTM Growth Strategy team. The role focuses on defining, activating, and executing revenue-growth initiatives to unlock growth in underpenetrated markets/segments and drive impactful opportunities.

You will partner with Sales and cross-functional leaders to conduct current-state analysis, develop revenue models, and optimize the GTM model. This role involves strategic programs, multi-product GTM design for AI and consumption offerings, GTM framework development, market segmentation, pipeline analysis, performance measurement, and creating executive-ready presentation decks. Applications will be accepted until 05/08/2026.

Company context: Salesforce aims to be the trusted #1 AI CRM in the era of the Agentic Enterprise and prioritizes sustainable, scalable growth through high-impact levers. This position supports those efforts and requires a strategic Doer who can translate data and cross-functional inputs into actionable recommendations and drive them to impact. Responsibilities GTM Growth & Optimization Initiatives: Lead analysis and discovery of current-state sales performance, GTM models, and market opportunities; identify strengths, deficiencies, and strategic changes to increase sales growth, consumption, and productivity.

Business Case Modeling: Develop models to quantify topline impact of GTM initiatives with Sales and cross-functional stakeholders. GTM Framework Development: Create and refine frameworks to guide long-term growth across specialization, solutions, and acquisitions. Market Expansion Initiatives: Lead strategic growth efforts to enter new markets and address region-specific product needs, including data-center considerations.

Consumption GTM Strategy: Design roles, responsibilities, and metrics, with Customer Consumed Revenue as a north-star metric. Leadership Presentations: Develop and deliver executive-ready presentations on GTM initiatives and inform decisions. Multi-Stakeholder Alignment: Align cross-functional plans for GTM growth and embed operational excellence during execution.

Broad Relationship Building: Build and influence relationships across Sales, Customer Success, Partners, Professional Services, Finance, Product, and IT. Basic Requirements Experience: 4–8 years in GTM/Sales strategy at a top strategy consulting firm or high-growth SaaS company; B2B GTM exposure preferred. Education: BS/BA or equivalent; MBA preferred but not required.

Strategic & Analytical Acumen: Strong strategic thinking and data-analysis skills; experience building models and analyzing datasets using Excel and/or Tableau; SQL a plus but not required. Leadership & Influence: Experience leading cross-functional teams and influencing senior stakeholders; high EQ and collaboration across matrixed environments. Managing Ambiguity: Ability to lead through change with limited information, prioritizing and delivering outcomes.

Communication Excellence: Exceptional written, verbal, and presentation skills with experience delivering executive-level content. Dynamic Environment Aptitude: Self-starter who works independently in fast-paced settings; demonstrates grit and effective resource use. Collaboration & Teaming: Natural collaborator who builds trust and fosters a positive team culture.

Accommodations & Equal Opportunity If you need a reasonable accommodation during the application process, please submit a request via the Accommodations Request Form. Salesforce is an equal opportunity employer and maintains a non-discrimination policy for all employees and applicants. Our posting includes details on rights and compensation practices where applicable. #J-18808-Ljbffr