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Head of B2B Marketing

Ladders

New YorkFull-timeMid LevelOn-site

Job Description

For our client, we are seeking a Head Of B2B Marketing to join the team of a leader in the Consumer Technology space. This role will shape brand and customer engagement initiatives that strengthen market presence and business impact. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements.

The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Location: New York, NY – US based candidates only, no visa sponsorship available

Compensation: $204,000 – $306,000 annually

Responsibilities

  • Define and establish the B2B brand identity and messaging
  • Build a demand generation engine to drive partner acquisition
  • Design partner marketing programs to enhance partner customer bases
  • Manage a sizable marketing budget within a global, dispersed team
  • Collaborate across global teams to deliver cohesive marketing strategies

Qualifications

  • 5-7 years of senior marketing leadership in B2B, SaaS, travel, or technology environments
  • Proven track record in building scalable B2B marketing functions
  • Strong emphasis on linking marketing investments to commercial outcomes
  • Experience in developing go-to-market strategies for complex services
  • Demonstrated capability in executing large-scale partner marketing programs

Benefits

  • Comprehensive health and wellness program
  • Tuition reimbursement for continuing education
  • Fitness reimbursement and lifestyle discounts
  • Annual bonus eligibility and equity grants
  • Flexible work options including hybrid arrangements

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.

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