B2B Sales& Vending Machine (Gifting)Manager For Food Company - Govandi

Job description

Salary- Max 15 LPA

Experience in the gifting, F&B, FMCG, Coffee, Beverage, Snacks Vending Machine products industry is highly preferred.

3–6 years of experience in B2B sales, corporate sales, institutional sales, or account management.

Reporting To: Business Head Corporate & Institutional Business

Function: B2B Sales Demand & Customer Experience

Team Size: 5 to 6 Inbound Sales Executives

Role Overview

The Manager B2B Demand & Customer Experience is responsible for maximizing revenue from all inbound B2B opportunities while ensuring an exceptional customer experience. This role owns the complete inbound funnelfrom lead management and outreach planning to order conversion, customer satisfaction, and seamless handoff to fulfilment teams.

We are looking for a passionate sales professional who takes pride in achieving ambitious revenue targets, possesses strong commercial acumen, and can drive business growth through customer-centric sales strategies.

Key Responsibilities

Revenue & Team Leadership

• Lead, coach, and develop a high-performing inbound sales team.
• Drive productivity, conversion, revenue achievement, and customer satisfaction.
• Establish performance metrics, conduct pipeline reviews, and build a culture of accountability.
• Take ownership of sales targets and consistently deliver against business objectives.

Lead & CRM Management

• Own all inbound B2B leads across stores, website, referrals, and partner channels.
• Ensure CRM discipline, lead tracking, data accuracy, and timely follow-ups.
• Develop outreach calendars, re-engagement campaigns, and customer nurturing programs.

Order Conversion & Handoff

• Support the team in closing complex and high-value opportunities.
• Ensure accurate and complete transfer of confirmed orders to fulfilment teams.
• Define and maintain handoff processes to eliminate execution gaps.

Customer Experience

• Establish service standards across all customer touchpoints.
• Manage escalations, complaint resolution, and customer recovery initiatives.
• Drive customer delight, repeat business, referrals, and long-term relationships.

Reporting & Continuous Improvement

• Monitor funnel performance, response times, conversion rates, and customer metrics.
• Analyze sales performance, commercials, and profitability to improve business outcomes.
• Identify process improvements and implement best practices across the inbound journey.

Qualifications & Experience

• Bachelor's degree in Commerce (B.Com) preferred.
• Experience in the gifting, F&B, FMCG, retail, or consumer products industry is highly preferred.
• Prior experience leading sales teams and managing high-volume inbound opportunities.
• Strong understanding of commercials, pricing, margins, and P&L.
• Proven track record of consistently achieving or exceeding sales targets.
• Hands-on experience with CRM systems, sales planning, and customer relationship management.
• Experience in B2B and institutional sales will be an added advantage.

Key Competencies

• Revenue Leadership
• B2B & Institutional Sales
• Commercial & P&L Understanding
• CRM & Process Excellence
• Customer Experience Management
• Campaign & Outreach Planning
• Data-Driven Decision Making
• Cross-Functional Collaboration
• Team Leadership & Coaching
• Strong Negotiation & Relationship Management

Contact Details:

Interested candidates send resume on