Area Sales Manager – Specification & Project Sales

About Connect System India

Connect System India is a Make in India manufacturer of innovative cable-management, electrical table boxes, floor boxes and connectivity solutions for modern commercial and corporate spaces.

We are looking for an experienced Area Sales Manager – Specification & Project Sales to develop the Mumbai market and drive specification-led project business.

Key Responsibilities

Architect & Consultant Sales

• Build and maintain strong relationships with Architects, Interior Designers, Electrical Consultants, MEP Consultants and PMCs across Mumbai.
• Conduct regular product presentations, technical meetings and CPD/product awareness sessions.
• Promote Connect System products and secure their inclusion in project specifications, BOQs and tender documents.
• Develop new consultant and architect accounts and continuously expand the specification network.
• Identify upcoming commercial, corporate, hospitality, residential, infrastructure and institutional projects.

Project Sales & Business Development

• Identify and map projects from the design stage through execution and procurement.
• Generate project enquiries and convert specifications into orders.
• Develop relationships with Developers, Builders, Contractors, Project Managers, Facility Managers and Procurement Teams.
• Follow projects closely from specification and approval through final purchase.
• Coordinate with dealers and distributors to ensure successful order conversion and execution.
• Build a strong project pipeline for Mumbai and surrounding areas.

Specification & Product Approval

• Work with consultants to get Connect System products specified in project BOQs and tender documents.
• Obtain product approvals from architects, consultants, PMCs and end customers.
• Provide TDS, technical specifications, samples, compliance documents and product presentations as required.
• Track specification status and ensure approved products reach the procurement stage.
• Identify opportunities where competitor products are currently specified and develop conversion strategies.

Market Development

• Develop the Mumbai market independently and identify new business opportunities.
• Build relationships with leading architectural firms, MEP consultants, electrical consultants and project management companies.
• Monitor competitor products, pricing, specifications and market activities.
• Develop new channels and project influencers to increase Connect System’s market penetration.

Sales & Reporting

• Achieve monthly, quarterly and annual sales targets.
• Maintain complete project and customer information in CRM.
• Prepare regular reports covering:
• Architect/Consultant meetings
• New projects mapped
• Specifications achieved
• Product approvals
• Enquiries generated
• Orders converted
• Project pipeline
• Competitor activities
• Provide accurate sales forecasts and project-wise updates.

Candidate Profile

Required Experience

• 4–8 years of experience in B2B, specification sales, project sales or business development.
• Proven experience dealing with Architects, Interior Designers, Electrical Consultants, MEP Consultants, PMCs or Developers.
• Strong understanding of specification-driven/project sales.
• Experience in electrical products, building materials, architectural products, furniture, lighting, interior products, hardware or related industries will be preferred.
• Excellent communication, presentation, negotiation and relationship-management skills.
• Strong commercial understanding and ability to independently develop new business.
• Must be willing to travel extensively across Mumbai and the MMR region.

Preferred Industry Background

Candidates from the following industries will be preferred:

Electrical Products | Cable Management | Lighting | Switchgear | Building Materials | Modular Furniture | Office Furniture | Architectural Hardware | Interior Products | Flooring | Ceiling Systems | MEP Products | Workplace Solutions

Key Performance Indicators (KPIs)

• Monthly and annual sales achievement
• New projects mapped
• New Architects and Consultants developed
• Product specifications achieved
• Product approvals obtained
• New tenders identified
• Enquiries generated
• Specification-to-order conversion
• New customers developed
• Project pipeline value
• Dealer/contractor development
• CRM and reporting discipline

Skills Required

Specification Sales | Project Sales | Architect Sales | Consultant Sales | B2B Sales | Business Development | Project Mapping | Product Approval | Tender Management | MEP Consultants | Electrical Consultants | PMC Sales | Negotiation | Presentation | Client Relationship Management