Data Analyst for CRM Strategies

Become a Senior CRM Data Analyst at Publicis, focusing on delivering data-driven insights for strategic marketing decisions. This collaborative role strongly emphasizes data analysis proficiency alongside excellent client interaction. As a part of the Publicis Data & Insights Team, you will examine data effectively to support B2B and B2C client strategies.

This position requires an analytical mind to ensure accurate insights that inform recommendations, and meticulous attention to detail to validate data accuracy in client deliverables. Key Responsibilities: • Analyze and optimize CRM data for client strategies • Deliver detailed presentations based on analytics • Lead reporting automation and dashboard creation • Develop data models for client ad hoc requests • Provide top-notch insights for marketing campaigns Requirements: • 4-5 years of CRM analytics experience • Proficiency in SQL and data visualization tools • Experience with Account Based Marketing • Strong analytical and problem-solving skills • Background in A/B testing and campaign analysis Utilize your expertise to make a substantial impact on client marketing strategies at Publicis. #J-18808-Ljbffr