Require an Associate – Creative Communications (Copy), English Cluster in Mumbai

Job Description

• Develop and execute high-impact campaign strategies, including taglines, scripts, and social media content that resonate with diverse audiences.
  
• Craft compelling narratives that leverage strong conceptual thinking to tell stories that connect emotionally with viewers.
  
• Manage and deliver integrated marketing initiatives spanning various platforms to maximize reach and engagement.
  
• Analyze audience trends and behaviors within the OTT and entertainment sectors to inform creative decisions.
  
• Curate and present a robust portfolio demonstrating a culturally aware and distinctive writing voice.
  
• Champion a deep passion for pop culture, storytelling, and the evolving entertainment ecosystem.
  

Requirements

* Strong conceptual thinking and storytelling skills

* Ability to write impactful campaigns, taglines, scripts and social content

* Experience across integrated / multi-platform campaigns

* Understanding of OTT, entertainment and audience behaviour

* Strong portfolio and culturally relevant writing voice

* Passion for OTT, entertainment, storytelling and pop culture

Requirements
Culturally Fluent: You have a pulse on current trends and an "award-minded" creative approach. Agency Veteran: Proven experience working within media or creative agencies. Master Storyteller: Confident in your presentation skills, with proficiency in tools like PPT and Canva to bring ideas to life. Norm Challenger: Someone ready to set new standards in content creation rather than following existing ones. Experience Level: 5 to 8 years in the industry.