Vice President, Brand
Confidential
Job Description
Vice President, Brand
About the Company
Internationally-acclaimed hotel & resort group
Industry
Hospitality
Type
Privately Held
Founded
1907
Employees
10,001+
Categories
- Hospitality
- Leisure
- Travel
- Hotel Accommodations
- Hotel Management
- Hotels
- Travel & Leisure
- Health & Wellness
- Conferences
- Hotels & Resorts
- Restaurants
- Luxury Goods
- Health and Wellness
- Business Center
- Vacations
- Events and Festivals
- Dining
- Travel & Tourism
- Motels
Specialties
- accommodation
- lodging
- spa
- conference venue
- hotels
- resorts
- food & beverage
- restaurants
- and restaurants
Business Classifications
- B2C
- E-Commerce
About the Role
The Company is seeking a Vice President, Brand to join their dynamic team. The successful candidate will be responsible for shaping and elevating the global brand strategy, ensuring its consistency, relevance, and growth across all touchpoints. This role involves leading brand positioning, creative direction, guest experience, and strategic partnerships to drive brand desirability, awareness, and commercial success.
The VP will also be tasked with defining and executing the global brand strategy, monitoring luxury hospitality trends, and overseeing the development and implementation of brand standards to ensure exceptional guest experiences. Applicants must have a minimum of 12 years' experience in luxury brand management, hospitality, or high-end consumer goods, with a proven track record in building and evolving luxury heritage brands on a global scale. The role requires a deep understanding of luxury consumer behavior, market trends, and competitive dynamics, as well as strong strategic thinking and the ability to translate brand vision into tangible business results.
The ideal candidate will have experience managing creative agencies, brand partnerships, and guest experience initiatives, and possess excellent leadership, communication, and stakeholder management skills. A passion for craftsmanship, culture, and storytelling in the luxury space is essential.
Hiring Manager Title
Chief Brand Officer
Functions
- Marketing