Senior Director Marketing Regions

Manchester / Hybrid - 2 days per week in the office

Agency

Digital Marketing Agency / Global Clients / Private Health / Travel Opportunities

Are you an experienced marketing leader who thrives in complex, international environments? We're looking for a Senior Director of Marketing to shape and drive global marketing strategy across multiple regions, working alongside senior leaders to deliver commercial growth through collaboration, influence and strategic leadership.

This is an opportunity to lead at enterprise level, partnering with regional marketing leaders across international markets to develop high-performing teams, establish best practice and ensure marketing strategies are aligned with wider business objectives. Rather than owning day-to-day campaign delivery, you'll focus on enabling success through leadership, coaching, governance and strategic direction.

Key Responsibilities

• Develop and implement global marketing strategies that support commercial objectives across multiple international markets.
• Partner with regional marketing leaders to ensure marketing activity is locally relevant while remaining aligned to wider business goals.
• Build, coach and develop a high-performing team of marketing leaders, creating clear succession plans and supporting long-term capability growth.
• Establish best practice across planning, budgeting, governance and marketing performance.
• Work closely with senior stakeholders to influence business strategy, investment decisions and market prioritisation.
• Champion data-led decision making, ensuring marketing strategies are informed by customer insight and measurable performance.
• Oversee marketing budgets, forecasting and ROI, driving efficiency and continuous improvement.
• Foster collaboration across multiple business functions to ensure marketing supports wider organisational success.
• Develop scalable reporting frameworks, performance metrics and governance processes across international teams.
• Act as a senior leader, helping shape culture, drive innovation and support future organisational growth.

What We're Looking For

• Extensive experience operating at Marketing Director level or above within a large, international organisation.
• Proven success leading marketing across multiple countries within a matrix structure.
• Strong strategic leadership skills with the ability to influence senior stakeholders without direct operational ownership.
• Experience building, developing and coaching high-performing leadership teams.
• Broad marketing expertise across areas such as brand, CRM, digital marketing, content, SEO and customer engagement.
• Strong commercial acumen with experience managing budgets, forecasting, ROI and performance reporting.
• A data-driven approach with the ability to translate insight into effective business decisions.
• Excellent communication, stakeholder management and relationship-building skills.
• Comfortable working across different cultures, regions and time zones.
• Degree qualified in Marketing, Business, Economics or a related discipline, or equivalent commercial experience.

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