Art Director
Curefit
Job Description
Objectives of the role
Understand the marketing/business problems presented to you, and find creative and strategic ways of solving them through video.
Conceive, direct, and art-direct video content across formats - brand films, social/reels, campaign videos, in-app videos, and other
digital and ATL video assets.
Own the visual and narrative language of video output, from concept and storyboard through shoot to final cut.
Lead and direct shoots on-set, working closely with cinematographers, directors, editors, and production teams.
Bring a strong sense of motion design and animation to elevate video and mixed-media content.
Mentor and provide direction to external production houses, video/design agencies, and freelance crews.
Ensure brand guidelines are adhered to, and everything that goes out is always on brand.
Have a role in defining the brand voice - visually and cinematically - of one of the most enviable brands today.
Sounds like something you'd be interested in? Read on to see if you have what it takes to land this role.
Requirement
s 3-6 years of experience as an art director/video creative in an agency set-up or with a brand, with a strong focus on video
A portfolio/reel that showcases your ability to think, direct, and execute video creatives across media, along with a strategic outloo
ktowards problem-solving
Hands-on experience with video direction and cinematography - shot composition, lighting, and on-set decision-making
Strong motion design skills, with the ability to conceptualize and guide animation and motion graphics work
The ability to collaborate and coordinate with other teams and stakeholders, including editors, DOPs, and production vendors
Good knowledge of Adobe Creative Suite (Premiere Pro, After Effects, Photoshop) and Figma
The ability to design and direct fresh video creatives from the ground up, and be hands-on while adapting content for various formats an
dplatforms as and when required
Skills Required: Video Direction, Cinematography, Motion Design, Adobe Creative Suite (Premiere Pro, After Effects), Figm