Marketing Specialist (Job ID: GRASAM1)

Job Title

Marketing Specialist

Job ID

GRASAM1

Industry

Real Estate Brokerage

Location

LATAM preferred / PH / South Africa / Egypt

Job Status

Full Time

Work Schedule

Monday to Friday, Highly flexible and deliverable-focused, with expected coverage/availability within the client's time zone (EST) as needed. Must be available every other Monday at 12:00 PM EST for the bi-weekly marketing team call.

Salary

$10 - $12 per hour

Target Start Date

ASAP

Overview

The client is a premier boutique real estate brokerage located in Charlottesville, Virginia, known for exceptional client service and strong local expertise. The brokerage focuses on high-quality presentation, community connection, and maintaining a polished, consistent brand image across the American real estate market.

Role Overview

Seeking a highly skilled proactive Marketing Specialist to work directly with the Marketing Director, manage, execute, and elevate marketing initiatives. Primary focus is to take over day-to-day marketing operations autonomously.

Responsibilities

• Design and manage engaging content across social media platforms, keeping the audience connected and growing.
• Develop and execute comprehensive marketing and promotional campaigns for new real estate listings.
• Build, fund, and manage paid advertising campaigns (e.g., Facebook Ads, Google Ads) from concept to conversion.
• Create high-quality print advertisements, flyers, and digital assets while strictly adhering to visual guidelines and brand consistency.
• Implement SEO strategies to improve search visibility and drive organic traffic.
• Coordinate closely with the Marketing Director on upcoming content needs, listing details, and campaign timelines to ensure a smooth transition.
• Proactively research and familiarize with the Central Virginia (specifically Charlottesville) area to generate relevant local content, spotlight local businesses, and align campaigns with community culture.

Qualifications & Skills

• Bachelor's degree in Marketing or equivalent professional experience (Required).
• 3+ years of professional marketing experience (Preferred).
• Proficiency in Canva and other design tools.
• Hands‑on experience with paid ad platforms (Facebook, Google) and SEO optimization.
• Exceptional English fluency (written and spoken) – C1 level required.
• Critical thinker with strong visual eye and strict attention to brand guidelines.
• Ability to work independently and bring original ideas to the table.

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