Manager

Responsibilities

• Responsible for the execution, optimisation, and ongoing management of Google Ads campaigns across a portfolio of clients
• Building, managing, and optimising Google Ads campaigns across Search, Display, Performance Max, Shopping, and YouTube
• Monitoring campaign performance daily, identifying trends and implementing optimisations to improve results
• Managing budget allocation and pacing to maximise performance and efficiency
• Analysing campaign data to surface insights and actionable recommendations for internal teams
• Supporting conversion tracking implementation and maintenance via Google Tag Manager and GA4
• Working with product feeds, Google Merchant Centre, and campaign integrations to support eCommerce performance
• Troubleshooting campaign and tracking issues in collaboration with peers and senior team members
• Contributing to monthly reporting with accurate data and performance commentary aligned to client objectives
• Supporting and mentoring junior team members as the team grows

Requirements

• 2–4+ years of hands‑on experience managing Google Ads campaigns
• Strong working knowledge across Search, Display, Performance Max, and Shopping
• Familiarity with GA4, Google Tag Manager, and Google Merchant Centre
• Comfort interpreting performance data and making confident optimisation decisions
• Strong written and verbal communication skills, with the ability to explain technical concepts clearly
• Solid organisational skills and the ability to manage multiple campaigns and priorities with attention to detail
• A qualification in Marketing, Business, or a related field (preferred but not essential)

Core Competencies

Demonstrates expertise in managing and optimising Google Ads campaigns across various platforms, including Search, Display, and YouTube, while leveraging data analysis for actionable insights. Capable of mentoring junior team members and ensuring effective budget management to maximise campaign performance.

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