Job Description
UGC & Influencer Marketing Specialist (Full-Time)About Us
Make your application after reading the following skill and qualification requirements for this position.
We are a fast-growing e-commerce company with multiple direct-to-consumer brands, including:
Tidal Rave Sports
IronLift
H2Oasis
An exciting new supplement brand
Our business is built around high-performing Meta (Facebook & Instagram) advertising, and we're looking for an ambitious UGC & Influencer Marketing Specialist to help us produce a constant stream of engaging, high-converting content.
This is an excellent opportunity for someone who loves social media, understands what makes content go viral, and wants to play a key role in scaling multiple fast-growing brands.
The Role
Your primary responsibility will be sourcing, managing and coordinating content creators and influencers to produce high-quality user-generated content (UGC) that we use in paid advertising across Meta platforms.
You'll be responsible for taking a piece of content from idea through to final delivery, ensuring we always have fresh creatives ready to launch.
Key Responsibilities
- Research and identify suitable UGC creators and influencers across TikTok, Instagram and other social platforms.
Find creators who genuinely match each brand's target audience.
Reach out to creators and build long-term relationships.
Negotiate pricing and usage rights.
Organise and manage creator collaborations from start to finish.
Secure advertising permissions and whitelisting where appropriate.
Write creative briefs and video scripts for creators.
Plan engaging concepts, hooks and storylines that are designed to convert into sales.
Ensure content is delivered on time and to a high standard.
Review submitted content and provide feedback where required.
Carry out light editing and optimisation of videos where necessary (adding captions, trimming clips, improving pacing, etc.).
Organise and maintain a library of creatives.
Work closely with our marketing team to ensure a continuous flow of new ad creatives across all brands.
Keep up to date with social media trends, viral formats and winning UGC styles.
What We're Looking For
Essential:
- Excellent communication and negotiation skills.
Highly organised with great attention to detail.
Strong understanding of TikTok, Instagram Reels and short-form video.
Ability to spot engaging creators and high-performing content.
Creative mindset with the ability to write compelling scripts and concepts.
Comfortable managing multiple creator relationships simultaneously.
Self-motivated and proactive.
Strong written English.
Desirable:
- Experience working with UGC creators or influencers.
Experience with Meta advertising creatives.
Basic video editing skills using software such as CapCut, Premiere Pro or similar.
Experience negotiating creator licensing and whitelisting.
Experience within an e-commerce brand.
What Success Looks Like
You'll be responsible for ensuring we have a constant pipeline of fresh, engaging video creatives that can be tested in our Meta advertising campaigns.
Success in this role means:
- Recruiting high-quality creators every week.
Producing a consistent volume of engaging UGC.
Building strong relationships with creators.
Securing whitelisting agreements where appropriate.
Delivering creative content that helps improve advertising performance and drive sales.
Why Join Us?
- We will provide a bonus commission scheme. For every winning AD you get into our Meta account that spends profitably you will get a certain percent commission on the spend.
Work with multiple exciting consumer brands.
Be part of a fast-growing e-commerce business.
Huge opportunity for progression as the company expands.
Creative, fast-paced working environment. xwwtmva
Work directly with an experienced marketing team that spends heavily on Meta advertising and is constantly testing new creative ideas.
If you're passionate about social media, enjoy working with creators, and want to help build high-performing advertising campaigns that reach millions of people, we'd love to hear from you.