Social Media Marketing Executive

Do you know how to create an ad that makes someone stop scrolling and pay attention?

At True Financial, we're looking for a creative, idea-generating Senior Social Media Executive to join our growing Marketing Team.

We're not looking for someone to manage every aspect of our social media. You'll be working alongside an existing team creating video and social content, our SEO specialist and the Head of Marketing.

Your focus will be much more specific:

Come up with clever ads, get them in front of the right people and find out what actually works.

We're looking for a well-established individual who understands the technical side of paid social, but more importantly can come up with the idea behind the ad.. the hook, the angle, the visual and the copy that makes somebody stop and take notice.

Financial products aren't always the easiest thing to make interesting. That's where you come in.

About us

True Financial is a rapidly expanding financial services brokerage with over 50 employees. We provide life insurance, financial planning, pensions, savings, investments and mortgages to individuals and business owners across Ireland through four brands: LowQuotes.ie, True Wealth, Hello.ie and Low.ie.

Our marketing already generates a high volume of customers every month, so you'll be joining a team with strong foundations and plenty of scope to test new ideas.

What you'll do

• Come up with creative advertising concepts, hooks and angles
• Create and manage paid campaigns across Meta and other major social platforms
• Work with our video and content team to turn ideas or existing content into strong ads
• Test different creatives, audiences and approaches to find out what performs best
• Spot trends and advertising ideas we can use across our brands
• Keep track of what we're spending, how many leads we're generating and what turns into sales

What you'll need

• Strong hands on experience running paid social advertising
• A genuinely creative mind and an instinct for what captures attention
• The ability to take an idea from concept through to a live campaign
• Experience creating or briefing static and video ads
• Canva, Photoshop, Capcut, video editing software or similar
• A good understanding of what makes people stop, click, enquire and buy
• An up to date knowledge of social platforms and advertising trends

Experience in financial services or another regulated industry is an advantage, but not a requirement.

We're much more interested in whether you have a history of creating successful campaigns.

Why True Financial?

• Join an established and growing marketing team
• Work alongside dedicated video, content and SEO specialists
• A team where good ideas get backed
• Plenty of freedom to test new advertising concepts
• Real career progression
• Employee wellness programme
• Full training, support and ongoing education
• Very competitive pay package DoE plus bonus

Job Types: Full-time, Permanent

Benefits:

• Company events
• Company pension
• Employee assistance program
• On-site parking
• Sick pay
• Wellness program

Work authorisation:

• Ireland (required)
• Work Location: In person

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