Senior Product Marketing Manager
Atera Networks Ltd
Job Description
About AteraAtera is leading the future of IT with the world’s first Autonomous IT platform, with built-in AI agents. At its core is IT Autopilot, functioning as a personal IT professional for every employee, and AI Copilot, an IT technician’s companion designed to boost productivity and efficiency. The full-stack platform unifies RMM, ticketing, help desk, patch management, and all essential IT operations into one secure, scalable solution.
Trusted by 13,000+ customers in 120+ countries, Atera helps organizations scale, boost service quality, and turn IT into a driver of lasting business growth.
About the Role
Atera is redefining how IT gets done. Robin by Atera is an autonomous AI agent that detects employee issues, diagnoses root causes, executes fixes, and verifies resolution end-to-end, instantly, around the clock, without technician intervention.
What You’ll Do
- Develop industry-specific messaging for enterprises that translate Robin’s value into the language of each vertical: the pain points, compliance pressures, and IT maturity levels that matter to each buyer.
- Train AE and SDR teams on vertical-based messaging and competitive positioning.
- Partner directly with Account Executives on active deals to craft collateral that moves specific conversations forward.
- Run win/loss analysis and feed insights back into messaging, enablement, and competitive positioning.
- Build and maintain a full sales enablement library: pitch decks, objection guides, talk tracks, Savings and value calculators, white papers, and one-pagers for different stages of the Enterprise sales cycle.
- Plan, produce, and host a recurring thought leadership webinar series for IT leaders and decision-makers, sourcing and managing external speakers from industry, academia, and the broader IT community.
- Lead the customer story program end to end: identify story candidates, develop angles, and manage production of case studies, video testimonials, and quote libraries, so every AE has the right story for every conversation.
- Build a bench of live customer references and speakers ready for webinars, events, and executive briefings.
- Define and own KPIs across all program areas: content utilization, webinar pipeline conversion, customer story coverage by vertical, and win rate lift tied to enablement.