โก New
Principal Product Marketing Manager (LegalTech)
iManage LLC
WhitehallFull-timeMid LevelOn-site
Job Description
Experteer Overview As the Principal Product Marketing Manager, you own messaging and positioning for iManage AI-driven capabilities, translating complex tech into clear market narratives. You collaborate with Product, Engineering, Marketing, Sales, and Customer Success to enable launches and consistent communication. You will lead thought leadership, market insights, and analyst engagements to shape AI strategy.
This role combines strategic storytelling with hands-on GTM enablement in a fast-moving, inclusive environment. Pay / Benefits
- Develop differentiated messaging and positioning for AI-driven platform capabilities (e.g., search, answers retrieval, knowledge discovery). Partner with Product Management to ensure value articulation and market readiness across releases. Serve as subject matter expert for training materials, collateral, demos, and competitive content. Align Marketing, Product, Sales, Sales Enablement, and Customer Success on how AI is introduced and communicated. Apply existing go-to-market frameworks for an organized, systematic approach. Act as SME for thought leadership, customer stories, and market-facing content. Present at in-person customer events and webinars. Monitor AI and search trends in LegalTech and translate insights into positioning and recommendations. Support Customer Advocacy and Analyst Relations to boost visibility of the AI portfolio.
- Tasks 7+ years in product marketing or related disciplines. Experience in LegalTech/Legal and AI landscape. Ability to partner with Product and Engineering to translate concepts into market narratives. Proven track record launching capabilities with cross-functional teams. Excellent written and verbal communication. Comfort in a fast-moving, evolving environment.
- flexible working policy
- annual performance-based bonus
- comprehensive Health/Vision/Dental/Life Insurance
- 401k with company match up to 4%
- enhanced parental leave
- flexible time off and wellness days
Posted Today