Marketing manager
Vellocetsoftware
Job Description
Key Responsibilities Create and manage engaging promotional content across social media platforms (X, Instagram, YouTube, TikTok, etc.). Develop and maintain a consistent visual and editorial brand identity for the studio and its games. Coordinate the release of trailers, promotional material, and announcements with the development team.
Track campaign performance, community growth, and social engagement using analytics tools. Identify and pursue opportunities for increasing visibility, including influencer outreach and collaborations. Maintain a content calendar and ensure timely, coordinated messaging across all platforms.
Qualifications Proficiency with video editing and graphic design software (e.g., Premiere, After Effects, Photoshop, Canva). Solid understanding of content strategy and best practices for major social media platforms. Experience writing for promotional or editorial purposes with an eye for clarity, tone, and engagement.
Familiarity with content scheduling, analytics tools, and online trends. Ability to work independently and communicate effectively with a creative team. Bonus Experience marketing for indie games, creative projects, or startups.
Knowledge of Steam, itch.io, or other PC game platforms and how to promote games on them. Currently pursuing or recently graduated with a degree in Marketing, Communications, Digital Media, or a related field. Passion for games, storytelling, and community-driven experiences. #J-18808-Ljbffr