Key Account Manager - Borecha
Latambarcem Brewers
Job Description
Borecha Functional Beverages is looking for an ambitious and results-driven Key Accounts Sales Manager to lead our HORECA business across Goa. This role is ideal for someone who enjoys building long-term partnerships with cafés, restaurants, hotels, resorts, and premium hospitality chains while driving sales and brand visibility. Key Responsibilities * Manage and grow Borecha’s presence across cafés, restaurants, hotels, resorts, and other HORECA accounts. * Identify and onboard new key accounts across Goa. * Build strong relationships with owners, procurement teams, F&B managers, and decision-makers. * Negotiate commercial agreements and ensure successful execution. * Drive monthly sales targets, revenue growth, and market expansion. * Plan and execute product launches, activations, tastings, and promotional initiatives. * Ensure excellent product visibility, menu placements, and merchandising across partner outlets. * Monitor competitor activity and provide regular market insights. * Coordinate closely with distributors and internal teams to ensure timely order fulfilment and customer satisfaction. * Prepare regular sales reports, account reviews, and business development plans.