International Brand Innovation Manager - Yankee Candle, Woodwick

Overview

In this role you will drive global innovation and growth for Yankee Candle, WoodWick and Chesapeake Bay Candle, shaping the regional product roadmap with emphasis on Europe, the Middle East and Africa. You’ll align regional execution with global strategy, ensuring brand positioning translates locally while enabling cross-functional collaboration. You’ll lead select stages of the innovation process and support successful product launches that strengthen market share and profitability.

This is a hands-on, cross-regional role within a small global team that values data-driven decisions and consumer insight.

• Flexible hybrid working (3 days in office, 2 days at home)
• LinkedIn Learning access
• Bravo recognition programme
• Discounts on select brands
• Employee Referral Program
• Global Employee Assistance Program

• Build the innovation roadmap focused on Europe, the Middle East and Africa
• Shape global strategy using consumer needs, market trends, and performance data
• Ensure local adaptation of global positioning and product architecture
• Lead selected stages of the global innovation process with markets
• Coordinate core packaging, communication and launch materials for online and traditional channels
• Partner with consumer insights specialists to translate research into product and brand propositions
• Maintain open communication across regional and country teams to ensure plans are understood and implemented
• Use sales, shipment and market data to identify opportunities to improve market share and profitability
• Collaborate with supply chain and procurement to align products with consumer expectations and financial goals

• University degree or equivalent practical experience
• Experience in brand management, development or product innovation across international markets
• Strong track record in new product development from insight to launch
• Ability to use consumer, sales, POS, shipment, market and competitor data to make decisions
• Strong financial acumen to build and evaluate business cases for innovations
• Willingness to travel internationally
• Demonstrated success managing multiple cross-functional projects and deadlines
• Clear, collaborative communication style and ability to balance brand consistency with local insights
• Ability to work at pace, prioritise and turn complex information into actionable steps

• cross-functional collaboration
• strong communication
• prioritisation and execution
• brand management
• new product development (NPD)
• consumer insights analysis