Growth Marketing Manager

Description Team: Ramsey's AI Platform Team Location: Franklin, TN (on‑site). Relocation assistance available. Salary: $78,000 – $100,000 per year (depending on skill level and overall experience) plus profit sharing and benefits.

A Little Bit About Us You might know us from our founder and CEO, Dave Ramsey, who’s given no‑nonsense money advice on the radio since 1992. Three decades later, Ramsey Solutions is a household name in personal finance, with a mission to change the toxic money culture for good. Our Mission: Ramsey Solutions provides biblically based, commonsense education and empowerment that give HOPE to everyone in every walk of life.

Benefits Health insurance (plans eligible for an HSA; company match up to $500) 401(k) retirement plan with 4% match/company contribution Annual wellness, counseling, and grocery membership reimbursement On‑campus cafe with subsidized pricing for breakfast, lunch, and coffee bar Dependent care FSA Cultural activities: weekly devotional, leadership development courses, Battle of the Bands, and a Christmas party Work Environment Ramsey Solutions Headquarters is located just outside of Nashville in Franklin, Tennessee. All team members work on‑site under the same roof. Flexible work schedules are offered to accommodate appointments, family obligations, and other needs.

What You’d Do In This Role As a Growth Marketing Manager, you’ll own how we turn audience attention into meaningful customer relationships and measurable business impact. Your primary focus will be on driving third‑party to first‑party conversion into our owned ecosystem and continuously improving how users convert, engage, and stay. This is not a traditional campaign‑driven marketing role.

You’ll operate across the full customer journey—acquisition, activation, and retention—building and optimizing the systems that drive growth over time. You’ll develop and execute strategies that move audiences from third‑party platforms such as YouTube, social, and media into owned channels like email and web, and ultimately into deeper engagement within our ecosystem. You’ll identify friction points, improve conversion paths, and create seamless user experiences designed to perform.

A core part of this role is owning a structured experimentation approach. You’ll build and prioritize a testing roadmap, using data and insights to continuously optimize performance and move beyond one‑off campaigns to repeatable, scalable growth systems. You’ll work cross‑functionally with product, content, and channel teams to align on strategy, improve the customer experience, and ensure marketing is driving real business outcomes, not just activity.

Qualifications 5+ years of experience in growth, lifecycle, product, or full‑funnel marketing roles Track record of driving measurable impact by improving conversion rates, engagement, or revenue Experience moving audiences from third‑party platforms into owned channels or products Strong understanding of customer behavior, segmentation, and messaging strategy Experience building and optimizing funnels across email, web, or other owned channels Hands‑on experience with testing, experimentation, and optimization (A/B testing, iteration) Comfortable using data and analytics to identify opportunities and inform decisions Strategic thinking and execution; individual contributor Effective cross‑functional collaboration and influencing without direct authority Motivated by improving user experience and continuously optimizing performance Winning Looks Like Consistent, measurable improvement in conversion rates across key funnel stages Growth in owned audience, including email and subscribers, and increased engagement and activation within the ecosystem A clear, scalable strategy for moving users from third‑party platforms into owned channels and experiences Comprehensive end‑to‑end customer journey mapped, understood, and continuously optimized to reduce friction and increase performance Structured experimentation roadmap in place and driving learnings and performance gains Marketing efforts tightly aligned to business outcomes with clear visibility into performance, insights, and opportunities Cross‑functional collaboration with product, content, and channel teams to create a more seamless and effective customer experience Employment Applicants must be authorized to work in the U.S. This role does not currently sponsor visas. EEO Statement EOE, including disability/vets #J-18808-Ljbffr