Director, Social Creative Strategy EMEA

SocialCreative Strategy Director, EMEA

Location: London or Paris

Why This Role Matters

Social-first creative at SharkNinja is built to be felt, shared, and acted on rather than passively watched. Across EMEA, our opportunity is enormous — and the creative bar needs to match.

What You’ll Do

Own Social-First Creative for SharkNinja Brands Across EMEA

• Serve as the creative lead and tastemaker for Shark and Ninja on social across EMEA — with primary focus on the UK, France, Germany, Italy and Spain— in tight collaboration with the Global Social Creative team and VP, Social Creative.
• Develop social-first ideas that balance entertainment, product storytelling, and cultural relevance for both new and existing products across organic, paid, and influencer/creator content.
• Ensure creative work is designed to travel across markets and platforms — through sharing, remixing, and conversation — while respecting local cultural nuance.

Create, Direct, and Ship

• Write, edit, and shape content across short‑form video, stills, and emerging formats — adapting for local audiences and platforms across EMEA markets.
• Direct shoots virtually and in‑person with internal creators, studios, and partners across EMEA—from lo‑fi to higher‑production moments.
• Collaborate closely with internal creators, Social Studios, and local market teams to translate ideas into scalable, market‑relevant content outputs.

Partner Across Teams and Markets

• Work hand‑in‑hand with the Global Social Creative team, Brand, Social Strategy, Influencer, and Media partners to ensure EMEA social creative is aligned with global brand vision while being locally excellent.
• Help shape creator and influencer creative across EMEA markets by providing strong concepts, direction, and feedback.
• Act as the creative connective tissue between global strategy, local market needs, and execution.

Raise the Creative Bar

• Push for work that is culturally fluent, platform‑native, and unmistakably social‑first across each EMEA market.
• Identify what’s working, what’s stale, and where each market’s brand presence should experiment next.
• Contribute to evolving creative playbooks and best practices across the social org, ensuring EMEA learnings feed back into global creative strategy.

What Success Looks Like

• Social content across EMEA markets that earns engagement because it’s worth engaging with.
• Clear creative POV for SharkNinja brands on social in each key EMEA market, with content that feels native to each audience.
• Work that people share, reference, and talk about — not just scroll past — across the UK, France, Germany, and beyond.
• Strong partnership with the Global Social Creative team, local studios, and creators that results in consistent, high‑quality output across markets.

Who You Are

• 6–8+ years of experience in social‑first creative, content, or creator‑led environments, ideally with multi‑market or international experience—specifically in France.
• A true hybrid: you can think conceptually and execute hands‑on across diverse markets and audiences.
• Fluent in internet culture, platforms, and formats across EMEA—you understand what works in different markets and why.
• Comfortable directing others across time zones and cultures, but never afraid to make things yourself.
• Opinionated, collaborative, and allergic to boring content — with the cultural sensitivity to adapt ideas for local relevance.

Why Join SharkNinja

• Build social creative for EMEA from the inside at a global, product‑driven company with serious momentum.
• Own the creative direction for real brands with real cultural presence across EMEA’s biggest markets.
• Work inside a global team that values taste, speed, and execution — and gives you the autonomy to shape how SharkNinja shows up in EMEA.
• Help define what “social‑first” means at scale across international markets.

One Line That Captures It

At SharkNinja, social creative isn’t content to fill feeds — it’s work designed to move people, across every market we’re in.

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our outrageous extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

• Competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.
• High‑impact learning programs featuring bold voices redefining what’s possible.
• An outrageous extraordinary community that empowers your personal and professional growth.
• Opportunities to launch products that’ll disrupt entire markets.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected].

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