UWorld is a worldwide leader in online test prep for college entrance, undergraduate, graduate, and professional licensing exams throughout the United States. Since 2003, over 5 million students have trusted us to help them prepare for high-stakes examinations.
We are looking for a qualified Content Writer to join our Digital Marketing Team. You will be responsible for creating, improving, and maintaining content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices.
Your Role
Our ideal candidate is an experienced professional with demonstrable creative writing skills. As a Content creation expert, you should perform well under deadlines and be detail-oriented. If you are also an expert in content optimization and brand consistency, this is an ideal role for you.
You are required to create and devise content and distribution strategies for Blogs, Videos - product explainers, promos, testimonials, Collaterals – online brochures, Emails, Newsletters, Social media posts, Email drip campaigns, Ad copies, and other forms of content - research papers, reports etc.
Requirements
At least 5+years of experience in a similar role.Expertise in MS Office and other Content Management Systems like Word Press, etc.Expertise in Branding, Marketing, and PR based writingFluency in writing blogs and social media posts and boosting the sameAbility to write long articles from single line briefsAbility to deliver different write-ups for different media on the same briefExcellent proof-reading capabilityStrong knowledge of content optimization and SEO keyword integrationA good awareness of evolving content SEO strategiesAdvertising agency or publishing house experienceAny skill such as backend meta-tagging of content or awareness of Google analyticsA flexible approach and willingness to adapt to demanding timelinesGood communication and interpersonal skillsExceptional command over written and spoken EnglishEducational background from Foreign University or exposure to the foreign education system will be an added advantage. Soft Skills
Proficient written and verbal communication skills (email, phone, etc.)Excellent analytical, communication and research skillsExcellent attention to detail and organization skills and ability to articulate ideas clearly and conciselyAbility to work effectively within a changing environment that is going through high growthExceptional follow-through, personal drive, and ability to understand direction and feedback