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Communications and Marketing Lead

eiturbanmobility

BarcelonaFull-timeMid LevelOn-site

Job Description

Overview Application deadline: 02 July 2026 at 17:00 (Barcelona time).

Who are we? EIT Urban Mobility is an initiative of the European Institute of Innovation and Technology (EIT), a body of the European Union and Europe\'s largest network for transport innovation in cities. Our mission is to accelerate change towards a sustainable model of urban mobility and liveable urban spaces. We connect public and private actors and provide them with access to markets, talent, finance and knowledge. Using cities as living labs, our industry, research and university partners demonstrate how new technologies can work to solve real problems in real cities by transporting people, goods and waste in smarter ways.

About EIT Urban Mobility Academy: Our Academy is a collaborative arena for lifelong learning, helping to build critical capabilities for innovation and transformation. We train the next generation of urban mobility practitioners needed by the urban mobility ecosystem of the future. Within the Academy, the Professional Education team oversees two main strategic portfolios: Urban Mobility Explained (UMX) and our pan-European cross-KIC initiatives. Our Professional School, UMX, offers training programmes and experiences on hot topics in urban mobility for professionals and organisations across Europe, operating as a dedicated sub-brand within EIT Urban Mobility. The Entrepreneurship and Education Skills (EntrEduSkills) Cluster is a flagship cross-KIC collaboration scheme aiming to integrate educational activities across multiple KICs.

The cluster drives initiatives including:

The EIT STEM Tech Talent Induction, scaling talent development and stakeholder engagement.

The EIT Campus, a unified platform for B2C learners, B2B/B2G partners, and the wider EIT ecosystem.

Role placement The Communications and Marketing Lead will report directly to the Learner Acquisition Manager within the Professional Education Team, working closely with the Junior Communications and Marketing Officer and external cross-KIC Managers. The role will primarily lead communications and marketing for the EntrEduSkills Cluster (EIT STEM and EIT Campus) and support UMX\'s marketing and communications activities.

This is a high-impact, visible role responsible for strengthening the profile and reach of EIT Urban Mobility and cross-KIC initiatives across Europe. You will drive learner acquisition and course enrolments, support ecosystem growth, and ensure all communications and marketing activities meet EIT and European Commission reporting requirements.

Key responsibilities

Campaign Design & Leadership: Lead the design and implementation of integrated communication and marketing strategies for EIT STEM and EIT Campus. Deliver a consistent multi-channel approach across all marketing and communications activities, including organic and paid media, social media, PR, events, email marketing, content marketing and SEO. Drive community growth and engagement while aligning with policy and strategic objectives.

Agency Management & Internal Coordination: Lead external marketing agencies in delivering campaigns, content development and SEO in accordance with contracts, budgets, timelines and KPIs. Coordinate with internal functions to ensure compliant setup and management of contracts and processes.

Stakeholder Engagement & Ecosystem Alignment: Liaise with Comms, EntrEduSkills Marketing teams, Central Comms and wider KIC stakeholders. Ensure positioning and participation in joint actions and events, aligning assets with brand requirements.

Performance Monitoring & EU Reporting: Support monitoring and reporting of tasks, evaluate campaign performance against KPIs, and coordinate timely submission of deliverables and accountability reports.

Requirements Must-haves

5+ years managing EU multi-stakeholder funding projects, preferably within Horizon Europe.

5+ years leading strategic communications, digital marketing, stakeholder engagement and campaign management at a European level (education, technology, or public sectors preferred).

Proven experience managing external marketing and communication agencies and delivering complex multi-channel campaigns (social, paid and organic), PR, email marketing, content marketing and SEO.

Experience developing and delivering communications and dissemination strategies for EU-funded programmes across multiple European countries.

Proven ability to monitor, analyse and optimise communications and marketing performance using data and analytics.

Excellent English communication skills (C1 or above), written and spoken.

Committed, proactive, trustworthy, accurate, and respectful of timelines.

Positive, proactive mindset with ability to provide strategic direction while remaining hands-on with delivery.

Team player who can work independently.

Nice-to-haves

Experience in a KIC or cross-KIC initiative.

Experience with B2C Edtech platforms.

Additional EU language skills are a plus.

What\'s in it for you

International environment with a culture focused on empowerment, growth and continuous development.

Creative and diverse team with collaborative, out-of-the-box thinking.

Flexible hours, remote options, 27 days of paid time off.

Yearly training catalogue for career development.

Tax-benefit via Cobee for personal income tax savings.

Private health insurance paid by the company.

Modern, flexible workspace in the 22@ area.

Bike to work and on-site parking.

Location and contract Permanent, full-time position based in Barcelona, Spain. No relocation expenses are granted.

Application process and conditions Applications close by the deadline. General conditions: candidates must be a national of an EU Member State or have a valid work permit to work in Spain; enjoy full rights as a citizen.

If you are interested, please complete and submit your application before the deadline on our online platform: BambooHR.

Equal Employment Opportunity We value diversity and do not discriminate on any basis. We are committed to an inclusive and supportive work environment.

Data Protection Your personal data will be processed with care by EIT KIC Urban Mobility, S.L. or its subsidiaries to manage recruitment, match your details with vacancies, notify you of future opportunities, and respond to inquiries.

Qualifications issued by EU authorities or recognized as equivalent will be accepted.

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