Business Development Executive

Company: Thynkgrow Adz and Media LLP

Job Title: Business Development Executive (Agency Sales)

Employment Type: Full-Time

Experience: 1–3 Years

Work Mode: Work From Office

Location: Noida Sector 62

About Thynkgrow Adz and Media LLP

Thynkgrow Adz and Media LLP is a growth-focused digital marketing agency offering Performance Marketing, Social Media Management, Content Creation, SEO, Branding, Website Development, and other digital growth solutions.

We are looking for a result-oriented Business Development Executive (Agency Sales) who can help us acquire new clients and grow our agency's revenue through structured B2B sales.

Role Overview

As a BDE – Agency Sales, you will be responsible for identifying potential businesses, initiating conversations with decision-makers, understanding their marketing requirements, pitching relevant digital marketing solutions, and converting prospects into paying clients.

The ideal candidate should have a strong understanding of digital marketing services and be comfortable selling to founders, business owners, marketing heads, and other decision-makers.

Key Responsibilities

• Generate new business opportunities through cold calling, LinkedIn, email outreach, WhatsApp, referrals, networking, and other outbound channels.
• Identify and research potential clients across relevant industries and build a strong prospect pipeline.
• Connect with founders, CEOs, business owners, CMOs, marketing heads, and other key decision-makers.
• Understand prospects' business objectives, marketing challenges, customer acquisition requirements, and existing marketing strategies.
• Pitch Thynkgrow's services including:
• Performance Marketing
• Social Media Management
• SEO
• Website Development
• Branding
• Content Creation
• Conduct discovery calls and client meetings to understand requirements and identify business opportunities.
• Prepare and present customised proposals, quotations, and service recommendations.
• Explain digital marketing concepts and commercial proposals clearly to prospective clients.
• Handle objections, negotiate commercials, and close new business.
• Follow up consistently with prospects throughout the sales cycle.
• Maintain and regularly update the sales pipeline and CRM.
• Achieve assigned monthly sales and revenue targets.
• Coordinate with internal teams during the proposal, onboarding, and handover process.
• Identify opportunities for upselling and cross-selling additional services.
• Maintain strong relationships with prospects and newly acquired clients.
• Keep track of competitor offerings, market trends, and emerging opportunities in the digital marketing industry.

Required Skills

• 1–3 years of experience in B2B sales, agency sales, digital marketing sales, or a similar role.
• Strong communication and interpersonal skills.
• Excellent cold calling, prospecting, presentation, negotiation, and closing abilities.
• Good understanding of digital marketing services.
• Ability to understand business requirements and recommend appropriate marketing solutions.
• Comfortable speaking with senior decision-makers and business owners.
• Strong follow-up and relationship-building skills.
• Target-oriented and comfortable working in a revenue-driven environment.
• Good knowledge of CRM and sales pipeline management.

Marketing Knowledge Required

The candidate should have a basic working understanding of:

• Performance Marketing
• Meta Ads and Google Ads
• ROAS, CPL, CPA, CAC and conversion funnels
• Social Media Marketing
• SEO
• Website Development
• Lead Generation
• Content Marketing
• Digital Marketing Strategy

The candidate should be able to explain these concepts in a simple and commercially relevant manner to prospective clients.

Good to Have

• Previous experience working with a digital marketing or advertising agency.
• Experience selling monthly retainers or recurring services.
• Existing network of founders, business owners, or marketing decision-makers.
• Experience with LinkedIn Sales Navigator, Apollo, IndiaMART, or similar prospecting tools.
• Experience with CRM platforms such as HubSpot, Zoho, or similar tools.
• Experience selling Performance Marketing services.

Key Performance Indicators (KPIs)

The role will be evaluated primarily on:

• Qualified leads generated
• Number of meetings/discovery calls
• Proposal volume
• Conversion rate
• New clients acquired
• Monthly revenue generated
• Sales pipeline value
• Achievement of monthly and quarterly targets

Ideal Candidate

We are looking for someone who is hungry for growth, confident in communication, and comfortable with outbound sales.

The ideal candidate should be able to identify a business opportunity, start a conversation with a decision-maker, understand their problem, position the right marketing solution, and take the prospect through the sales funnel to closure.

If you enjoy sales, understand digital marketing, and want to build a career in agency business development, this role is for you.

What We Offer

• Competitive Salary
• Performance-based incentives
• Opportunity to work with multiple brands and industries
• Exposure to digital marketing and business growth strategies
• Direct interaction with founders and senior decision-makers
• Career growth based on performance
• Fast-paced and growth-oriented work environment