Product Manager
Zydus Group
Job Description
Responsibilities Ability to set the necessary marketing strategy for creating required push and pull in the market to enhance the presence of the company brand. Continuously evaluates sales data and information including competitive brands information and monitors own brand performance versus competition. New brand launches based on the overall business focus & strategy Knowledge of business and management principles involved in strategic planning, resource allocation, and coordination of people and resources. Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems. Knowledge of ethical marketing. Knowledge of launching new products, increasing product portfolios. KEY RESULT AREAS: Managing & handling the brands assigned Formulate and coordinate marketing activities to promote key brands Identify, develop, and evaluate marketing strategy, based on knowledge of established objectives & market characteristics. Identify market growth opportunities and develop strategic brand planning, market analysis, tactical sales support & product management.
Accountable for launch of new products Market share objective of the brand Internal Achievement of Targets Timely activities to achieve target objectives Gathering customer insights and customer relationship Qualifications Bachelor's degree or equivalent 5+ years of experience in Product Management Strong written, verbal and collaboration skills Therapy Areas: Gastro Ortho