⚡ New

Account Director

R K SWAMY Limited

ChennaiFull-timeMid LevelOn-site

Job Description

Industry: Advertising Agency

Experience: 5+ Years


About the Role


We are looking for an experienced and proactive Account Director to manage the account end-to-end, across mainline advertising, e-commerce creatives, packaging, and other communication requirements.


The ideal candidate should have strong client servicing and account management skills, along with a good understanding of studio-led and packaging work. Since the client is a highly strategy-led brand, the candidate should also possess a strong working understanding of brand and communication strategy and be able to translate strategic thinking into effective creative briefs and execution.


Key Responsibilities

1. End-to-End Account Management

  • Manage the accounts end-to-end, acting as the key point of contact between the client and the agency.
  • Understand client requirements, translate them into clear briefs, and drive projects from briefing to final delivery.
  • Manage multiple projects simultaneously while ensuring quality, timelines, and client expectations are met.
  • Build and maintain strong relationships with key client stakeholders.
  • Proactively identify client needs and opportunities to strengthen the account.


2. Mainline & E-Commerce Creatives

  • Manage the development and execution of mainline advertising creatives across relevant communication platforms.
  • Handle e-commerce creative requirements, ensuring assets are aligned with brand guidelines and platform requirements.
  • Work closely with creative, studio, design, content, and other internal teams to deliver high-quality outputs.
  • Ensure consistency of brand communication across offline and digital/e-commerce touchpoints.


3. Studio & Packaging Work

  • Manage a significant volume of studio-led and packaging-related projects.
  • Coordinate closely with studio, design, production, and creative teams for packaging adaptations, artwork, pack shots, product visuals, and related requirements.
  • Have a strong understanding of studio processes, artwork requirements, adaptations, and production workflows.
  • Ensure accuracy, attention to detail, and timely delivery of packaging and artwork projects.
  • Coordinate with relevant stakeholders through the approval and final production stages.


4. Strategy & Brand Understanding

  • Develop a strong understanding of the brand, business objectives, consumers, and competitive landscape.
  • Demonstrate a good working knowledge of brand and communication strategy.
  • Translate strategic objectives into clear creative and communication briefs.
  • Work closely with strategy and creative teams to ensure that communication is rooted in the brand's strategic direction.
  • Contribute strategic inputs during client discussions, campaign development, and creative reviews.
  • Stay updated on category, consumer, competitor, and communication trends.


5. Client Servicing & Stakeholder Management

  • Lead regular client interactions, status meetings, presentations, and reviews.
  • Manage feedback effectively and ensure clear communication between the client and internal teams.
  • Set realistic expectations with clients regarding timelines, deliverables, and dependencies.
  • Handle escalations professionally and drive timely resolution of issues.
  • Build credibility with clients through strong understanding of their business and communication needs.


6. Internal Team Coordination

  • Work closely with Creative, Strategy, Studio, Production, Digital, E-commerce, and other specialist teams.
  • Ensure briefs are clearly communicated and teams have the necessary information to execute effectively.
  • Track project progress and proactively flag risks or delays.
  • Ensure smooth coordination between various agency functions.


Key Skills & Competencies

  • Strong Client Servicing & Account Management
  • Good understanding of Advertising & Brand Communication
  • Working knowledge of Strategy
  • Experience managing Mainline & Digital/E-commerce Creatives
  • Strong understanding of Studio-led Work
  • Exposure to Packaging & Artwork Management
  • Strong project management and coordination skills
  • Excellent communication and presentation skills
  • Attention to detail
  • Ability to manage multiple projects and tight timelines
  • Problem-solving and stakeholder management
  • Strong commercial and business understanding


Qualification & Experience

  • Bachelor's/Master's degree in Advertising, Marketing, Communications, Business Management, or a related field.
  • 5+ years of relevant experience in an advertising, creative, integrated communications, or branding agency.
  • Experience handling end-to-end client accounts is essential.
  • Prior experience with packaging, studio, artwork, FMCG, e-commerce, or consumer brands will be an advantage.
  • Candidates with a combination of strong client servicing and strategic understanding will be preferred.


Interested candidate share your CV at [email protected]

Posted 2 days ago

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