Sales Manager - Inside & Field Sales

Job DescriptionSales Manager Inside & Field Sales Location: Monaghan Head Office Working Model: Fully Onsite Reporting To: Chief Executive Officer (CEO) Salary: €75,000 €80,000 DOE plus benefits Company Overview Our client is a market leader in the supply of safety, workwear, uniform and specialist products and services to public and private sector clients across Ireland and the UK. A 100% Irish-owned organisation with a strong heritage, the business has built an excellent reputation for quality, reliability and service excellence and is a market leader in the provision of managed service contracts for PPE and uniforms to industry. Today, the Group employs more than 80 people across five strategically located branches, with offices and warehousing in Monaghan, Cork, Glasgow, London and Cumbria.

Role Overview Our client is seeking an experienced and commercially driven Sales Manager to lead, develop and improve the performance of its sales function from the Group's Monaghan Head Office. The primary focus of the role will be the leadership and development of the inside sales team, creating the structure, coaching, sales targets, KPIs and performance management framework required to consistently deliver commercial results. The successful candidate will also manage members of the company's field sales team, with scope to further develop and grow this function as the business expands.

This is not simply an individual sales role. The successful candidate must be able to demonstrate a strong track record of recruiting & leading salespeople, improving team performance and translating commercial targets into clear sales activity and measurable results. Reporting directly to the CEO, the Sales Manager will play a key role in creating a high-performance sales environment based on clear expectations, strong coaching, commercial discipline and accountability.

Key Responsibilities Sales Team Leadership & Development Lead, motivate and develop the inside sales team. Establish clear individual and team sales objectives. Conduct regular one-to-one meetings, performance reviews and structured coaching sessions.

Identify individual development needs and implement appropriate coaching and development plans. Create a positive, ambitious and accountable sales culture. Support team members in developing their commercial capability, customer conversations and closing skills.

Address underperformance constructively and decisively. Identify future recruitment requirements and support the hiring and onboarding of additional salespeople. Sales Targets, KPIs & Performance Management Develop and implement clear sales targets across the team.

Establish meaningful KPIs covering sales activity, pipeline development, conversion and commercial outcomes. Create effective weekly, monthly and quarterly sales reporting. Monitor performance against targets and take corrective action where required.

Use sales data to identify opportunities, performance gaps and areas for improvement. Ensure salespeople understand both the activity required and the commercial outcomes expected of them. Relevant measures may include: Revenue performance.

Gross margin. New customer acquisition. Existing account growth.

Customer retention. Sales pipeline value. Pipeline coverage.

Quote-to-order conversion. Outbound activity. Customer engagement.

Average order value. Forecast accuracy. Inside Sales Management Provide day-to-day leadership to the Monaghan-based inside sales function.

Introduce structure and consistency around prospecting, account development and opportunity management. Support the team in identifying cross-sell, upsell and customer-development opportunities. Ensure leads and commercial opportunities are followed through effectively.

Improve the quality and consistency of customer contact. Develop structured approaches to dormant, lapsed and underdeveloped customer accounts. Ensure the team maintains strong CRM discipline and accurate pipeline information.

Field Sales Management Manage and support existing field-based sales team members. Establish clear sales targets, territory objectives and activity expectations. Conduct regular reviews of territory performance and customer-development plans.

Accompany field sales representatives on customer visits where appropriate. Support the development of strategic customer and territory plans. Identify opportunities to expand field sales coverage.

Support the recruitment and development of additional field sales personnel as the function grows. Sales Planning & Commercial Growth Work closely with the CEO to translate business objectives into practical sales plans. Identify opportunities to increase revenue within existing customer segments.

Develop approaches to winning new customers and expanding market penetration. Analyse sales performance by customer, territory, product category and salesperson. Identify underperforming accounts and commercial opportunities.

Support pricing, margin and commercial decision-making. Improve forecast visibility and pipeline accuracy. Ensure the sales team is focused on profitable, sustainable growth.

Person Profile The successful candidate will be an experienced Sales Manager with a minimum of five years' relevant sales leadership experience and a demonstrable record of delivering results through others. The ideal candidate will have operated in an industrial, technical, manufacturing, PPE/workwear, construction products, trade distribution or similar B2B sales environment. While direct industrial sales experience is highly desirable, candidates from adjacent sectors will be considered where they can demonstrate experience managing a structured B2B sales function involving account management, new business development and measurable sales performance.

Essential Experience Candidates should be able to demonstrate: Minimum five years' experience in sales management or a comparable sales leadership position. Direct management of an inside sales, telesales, account management or business development team. Experience setting and managing individual and team sales targets.

Strong knowledge of sales KPIs and performance measurement. Proven ability to coach and develop salespeople. Experience managing underperformance.

Strong sales forecasting and pipeline-management capability. Experience using CRM systems to manage sales performance. Strong commercial and numerical capability.

Experience managing both existing accounts and new-business activity. Ability to operate effectively in a fast-moving, owner-led business. Strong interpersonal and communication skills.

Ability to work fully onsite in Monaghan. Highly Desirable Experience Industrial sales. PPE, workwear or uniforms.

Construction products or building materials. Technical products. Trade or wholesale distribution.

Field sales management. Managing regional sales territories. Recruiting and building sales teams.

Implementing or improving sales processes and CRM discipline. What We Need Candidates to Demonstrate The recruitment process will place significant emphasis on measurable evidence of performance. Strong candidates should be able to provide specific examples of: The number and type of salespeople they have managed.

The sales targets for which they were accountable. Revenue or margin growth delivered by their team. Sales teams they have inherited and subsequently improved.

KPIs or performance-management processes they introduced. Improvements in conversion rates or productivity. Salespeople they have successfully coached and developed.

Underperformance they have successfully addressed. New sales teams they have built or expanded. Improvements they have made to pipeline management or forecasting.

New-business growth delivered. Existing-account growth delivered. Candidates should be capable of clearly explaining: What was the commercial challenge?

What actions did you personally take? How did you manage the team? What measurable result was achieved?

Leadership Style We are looking for a Sales Manager who is: Hands-on and highly visible. Commercially driven. Structured and organised.

Data and performance focused. An effective sales coach. Comfortable setting demanding but achievable expectations.

Positive and motivational. Comfortable challenging performance. Able to make decisions and take ownership.

Pragmatic and action-oriented. Comfortable working at pace. Capable of creating a strong team culture.

The successful candidate should enjoy being close to the sales activity and working directly with their team rather than managing solely through reports. What Success Looks Like Within the first 6 months, the successful candidate should have: Established clear sales targets across the team. Introduced a consistent KPI and reporting framework.

Created structured weekly sales and pipeline meetings. Established regular one-to-one coaching with sales team members. Improved sales pipeline visibility and forecasting.

Identified capability gaps across the team. Improved individual salesperson productivity. Increased accountability and consistency of sales activity.

Improved sales conversion and commercial performance. Established clear expectations for the field sales function. Identified opportunities to expand field sales coverage.

Created a strong, motivated and commercially focused sales culture. For a confidential discussion or to apply, please submit your CV today If you are interested in finding out more about the above role and would like to be considered for this or other suitable opportunities that we may have available, please submit your updated CV in Microsoft Word format via the link provided. If you are living in Ireland and hold a valid work permit, we would love to hear from you.

Unfortunately, if you do not hold a valid work permit, we will not be in a position to assist you with your job search. Osborne are proud to be an Equal Opportunity Employer. #INDOSB1 #INDSMERRIGAN Skills: Sales Manager Inside TPBN1_IJ