Business Development Manager

Full-time | Field based across West London

We are looking for an experienced Business Development Manager who can build a strong local referral pipeline and generate measurable growth for a leading home care provider.

This is not a general marketing, communications or account management role. It is a commercially focused position for someone who has personally generated new business, developed high-value partnerships and can demonstrate the results they have delivered.

The role

Business Development Manager

Home Instead Hammersmith & Chiswick

Salary: £40,000-£45,000 per year

Full-time | Field based across West London

We are looking for an experienced Business Development Manager who can build a strong local referral pipeline and generate measurable growth for a leading home care provider.

This is not a general marketing, communications or account management role. It is a commercially focused position for someone who has personally generated new business, developed high-value partnerships and can demonstrate the results they have delivered.

The role

You will take ownership of business development activity across Chiswick, Hammersmith, Fulham and surrounding areas.

Working closely with the Director and senior leadership team, you will:

• Build and manage a consistent pipeline of private care enquiries
• Develop referral relationships with hospitals, GPs, social workers, charities, community groups and local professionals
• Identify and pursue new partnership and lead-generation opportunities
• Represent Home Instead at meetings, events and community activities
• Plan and deliver targeted local campaigns
• Track activity, enquiries, conversions and revenue generated
• Produce and execute a clear 30, 60 and 90-day growth plan
• Work closely with the care team to ensure new clients are suitable and can be supported effectively

What we are looking for

Your application should clearly demonstrate:

• A strong record of direct business development and new client acquisition
• Evidence of personally generating revenue, referrals, contracts or customers
• Experience building a pipeline rather than simply managing existing accounts
• Confidence developing relationships with senior professionals and community partners
• Strong commercial judgement and personal accountability for results
• The ability to work independently and spend significant time out in the local community
• Stability, progression and credible achievements within your career history
• Excellent written and verbal communication

Experience within home care, healthcare, private healthcare, retirement living, professional services or another relationship-led sector would be particularly valuable.

Knowledge of West London and an existing local professional network would be a strong advantage.

Important

This is predominantly a field-based role and is not suitable for someone seeking a remote marketing position.

Please ensure your CV includes clear examples of:

• New business you personally generated
• Revenue, client or referral targets achieved
• Partnerships or pipelines you developed
• The measurable impact of your work

Applications that do not demonstrate direct business development results are unlikely to progress.

Recruitment process

Shortlisted applicants will be invited to an initial video interview.

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