Manager, Marketing FONO - Woodland Hills, 91367
Universal Music Group
Job Description
Manager, Marketing FONO - Woodland Hills, 91367, United States of America How we LEAD: Universal Music Group is seeking an experienced Marketing Manager to support FONO based in the Woodland Hills office. How you'll CREATE: Create artist brand strategies focused on building narrative and super fandoms. Plan Direct to consumer tactics focused on developing artists. Responsible for ensuring an always-on fan facing strategy with the artist. Responsible for producing engaging, clear text for different advertising channels such as websites, social media and print ads. Have an awareness of Music Culture and how the artist can fit in and drive the narrative to reflect culture. Create and Implement artist brand and narrative guidelines. Must have a strong knowledge base of Spotify / YouTube / Apple Music and their Charts as well as understanding platforms of Twitch, Tik Tok, Reddit, Soundcloud and discord. Professional presentation tool knowledge is a MUST (Power Point, Sheets, Keynote, Canva among others) as well as adobe creative suite knowledge (Photoshop, illustrator) Bring your VIBE: Bilingual: Fluent in Spanish and English with impeccable oral and written communication skills.
Bachelors degree in marketing, Communications, Design, or a related field 3+ years of experience in brand strategy, copywriting, and creative design Minimum of 4 years of experience in marketing, ideally for an ad agency Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign Exceptional creative and design skills with a portfolio showcasing your work. Excellent communication skills with the ability to collaborate across teams and present ideas effectively. Proven experience in developing and implementing successful brand strategies and marketing campaigns Ability to think strategically while also paying attention to detail