Marketing Manager in one of the leading Manufacturing Company in Chinchwad (Female candidate)

Key Responsibilities 1. Annual Marketing Strategy & Planning Develop and implement the company's Annual Marketing Plan aligned with business objectives. Define quarterly and monthly marketing activities and budgets.

Track marketing effectiveness and submit periodic performance reports. Identify new market segments and growth opportunities. 2. Digital Marketing & Online Presence Manage and enhance the company's digital presence across all platforms.

Execute digital marketing campaigns through LinkedIn, Google, email marketing, and WhatsApp campaigns. Coordinate website updates, SEO initiatives, and content development. Monitor and improve online engagement, website traffic, and lead generation. 2A.

Offline Marketing Plan and execute offline marketing initiatives to promote company products and services. Coordinate customer meets, technical seminars, roadshows, dealer interactions, and local promotional campaigns. Develop and distribute offline promotional materials to strengthen market presence and customer engagement.

Support sales teams through regional marketing activities and market awareness 3. LinkedIn Sales Navigator & Lead Generation Utilize LinkedIn Sales Navigator to identify and connect with key decision-makers. Build targeted databases of architects, consultants, EPC contractors, builders, developers, and industrial clients.

Generate qualified leads and schedule introductory meetings for the sales team. Track and nurture prospects through digital engagement. 4. Networking & Relationship Building Develop strong professional relationships across the construction and MEP ecosystem.

Expand the company's network among: Architects MEP Consultants PMC Consultants Builders & Developers EPC Contractors Facility Management Companies Industrial Clients Create opportunities for business collaborations and strategic partnerships. 5. Consultant & Architect Engagement Build and maintain regular engagement with leading architectural and MEP consulting firms. Arrange technical presentations, lunch-and-learn sessions, and product awareness meetings.

Promote company products and solutions among design consultants for project specifications. 6. Industry Associations & Professional Memberships Facilitate company participation and registration with industry forums such as: BNI (Business Network International) ASHRAE ISHRAE CREDAI IEI her relevant industry associations Represent the company at networking events and industry meetings. Identify and evaluate additional networking platforms that can enhance market reach. 7.

Exhibitions & Events Management Plan and coordinate participation in industry exhibitions, trade fairs, seminars, and conferences. Manage exhibition branding, stall design, promotional materials, and visitor engagement. Track leads generated through exhibitions and ensure follow-up actions. 8.

Branding & Corporate Communication Strengthen and maintain a consistent corporate brand image. Develop marketing materials including: Corporate presentations Brochures Flyers Product catalogues Case studies Customer success stories Ensure consistent branding across all marketing channels. 8A. Public Relations (PR) • Develop and maintain positive relationships with industry media, trade publications, and key stakeholders. • Coordinate press releases, media coverage, and corporate announcements related to company achievements, product launches, and project milestones. • Enhance the company's reputation and credibility through strategic public relations initiatives. • Identify opportunities for industry recognition, awards, and thought leadership publications. 9.

Organizational Visibility Enhancement Develop initiatives to increase the visibility and recognition our company in the market. Improve brand recall among consultants, contractors, and project owners. Drive thought leadership through social media, technical articles, industry events, and networking activities.

Promote company achievements, project milestones, and innovative solutions. Desired Candidate Profile Education MBA (Marketing) preferred Bachelor's degree in Marketing, Business Administration, Communications, or related field Experience 5–10 years of experience in marketing, branding, business networking, or business development. Experience in construction, MEP, engineering, manufacturing, infrastructure, or building products industry preferred.

Key Skills Marketing Strategy & Planning Digital Marketing LinkedIn Sales Navigator Networking & Relationship Management Business Development Support Branding & Corporate Communication Event & Exhibition Management Presentation Skills CRM & Lead Tracking Excellent Verbal and Written Communication