VP, Account Management

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The VP of Account Management is a senior leadership role responsible for developing and growing strategic client relationships across major enterprise-level clients.

This individual acts as a trusted advisor to senior client stakeholders, leading complex loyalty consultancy engagements that deliver measurable commercial value, long-term partnership growth, and exceptional client experience.

The role requires a highly credible and commercially astute leader who is comfortable operating at executive level, managing complex organisational relationships, and navigating multi-stakeholder environments.

A critical component of the role is the orchestration and management of multi-agency alliances, ensuring clear alignment, governance, and delivery coordination across internal teams, strategic partners, and client stakeholders.

The successful candidate will combine strategic thinking with operational excellence and will have a proven ability to lead cross-functional collaboration, align diverse delivery partners, and drive integrated programme outcomes within complex enterprise ecosystems.

Key Responsibilities

Strategic Client Leadership

• Own and lead a portfolio of high-value strategic accounts within loyalty sectors.
• Build deep, trusted relationships with senior client stakeholders and become a recognised strategic advisor.
• Develop long-term account growth strategies aligned to client business priorities and commercial objectives.
• Identify opportunities to expand consultancy services, deepen partnerships, and drive incremental revenue growth.
• Lead executive-level discussions and represent the organisation confidently within complex corporate environments.

Loyalty Consultancy Partnership

• Work in close partnership with the Loyalty team to shape and deliver strategic client programmes.
• Act as the senior commercial and relationship lead across client engagements, ensuring consultancy recommendations land effectively within client organisations.
• Bring together client stakeholders, partners, and internal teams to enable successful programme delivery and long-term partnership growth.
• Support the development of loyalty strategies, partnership opportunities, and customer engagement initiatives by ensuring strong client alignment and stakeholder buy-in.
• Provide senior client counsel and navigate complex organisational dynamics to help drive decision-making and programme success.
• Ensure strategic consultancy outputs translate into actionable commercial outcomes and measurable client value.

Account Growth & Commercial Ownership

• Hold accountability for overall account performance, commercial delivery, and client satisfaction.
• Successfully manage and grow multi-million-pound accounts with a strong focus on retention, expansion, and profitability.
• Lead contract renewals, commercial negotiations, and strategic partnership discussions.
• Identify risks and opportunities early and proactively manage stakeholder expectations.
• Drive account planning, forecasting, and revenue reporting across the portfolio.

Stakeholder Management & Influence

• Navigate complex organisational structures and corporate politics with confidence and professionalism.
• Influence senior decision-makers across client, partner, and internal stakeholder groups.
• Build strong collaborative relationships with third-party partners, agencies, and suppliers.
• Align cross-functional internal teams to ensure seamless delivery and exceptional client outcomes.
• Act as an ambassador for the business both internally and externally.

Team Leadership

• Provide leadership, coaching, and direction to account management and delivery teams.
• Foster a high-performance, client-centric culture focused on collaboration, accountability, and commercial impact.
• Support team development and succession planning.
• Encourage strategic thinking, innovation, and continuous improvement across the function.

Essential Experience

• 10–15+ years of experience operating in senior account management, consultancy, or client leadership roles.
• Strong agency or consultancy background with experience managing complex enterprise-level clients and partnerships.
• Significant senior-level account management or consultancy leadership experience within loyalty, customer engagement, travel, transport, or related sectors.
• Proven success managing and growing large-scale, multi-million-pound enterprise accounts.
• Experience operating within complex corporate or matrix organisations.
• Strong track record of building executive-level client relationships and influencing senior stakeholders.
• Experience leading strategic consultancy engagements and commercial negotiations.
• Demonstrated success managing partnerships involving multiple stakeholders and third parties.

Key Skills & Competencies

• Exceptional relationship management and stakeholder engagement skills.
• Highly credible executive presence with strong influencing and negotiation capability.
• Strategic thinker with strong commercial acumen.
• Politically astute with the ability to navigate complex organisational dynamics.
• Strong communication and presentation skills.
• Excellent problem-solving and decision-making capability.
• Collaborative leadership style with the ability to inspire confidence internally and externally.
• Results-oriented with a strong focus on client success and commercial growth.
• Resilient, adaptable, and comfortable operating in fast-paced environments.

Leadership Expectations

The VP of Account Management will:

• Lead with professionalism, credibility, and integrity.
• Represent the organisation confidently at senior industry and client forums.
• Drive strategic thinking while maintaining a strong focus on execution and delivery.
• Build long-term partnerships based on trust, commercial value, and shared success.
• Create a culture of accountability, collaboration, and client excellence.

Measures of Success

• Client retention and account growth.
• Revenue and profitability performance across managed accounts.
• Executive stakeholder satisfaction and relationship strength.
• Successful delivery of strategic client programmes and account initiatives.
• Growth of partnership opportunities and commercial value creation.
• Team engagement, development, and performance.