Senior Programmatic Consultant

Job Purpose

The Programmatic team is part of Digital Marketing at DEPT®. Within our paid media teams, our certified programmatic advertising specialists help our clients to effectively purchase digital media which contribute to the clients goals. Whether through real-time bidding or direct deals with publishers, we make sure to drive the best results.

As a team lead you challenge the team members and support them to get the best out of themselves in terms of their professional career and growth as well as deliverables for the clients.

What You’ll Do

• Assist on pitches from a programmatic point of view.
• Constantly look for the latest developments and opportunities that add value for the customer and are critical of the work we deliver.
• Devise strategies and turn them into best in class tactics for great clients.
• With your knowledge you develop a plan that not only advises the most suitable creatives, but also how we effectively reach the target group and efficiently achieve the client's objectives.
• Translate the results into insights, advice and new plans that you can present clearly at every level.
• Manage programmatic campaigns across multiple platforms, including DV360, The Trade Desk, alongside other DSPs, DMPs, and ad exchanges.
• Analyze campaign data to provide insights and recommendations to clients.
• Deliver and present work with data-driven insight and analytics both internally and externally.

What You’ll Bring

• Extensive relevant & proven experience in programmatic advertising, with a deep knowledge of the Google Stack, Google Ads (Display/Video), DSP (e.g., Adform, Tradedesk, DV360, Amazon DSP), GMP and Analytics.
• Strong understanding of the digital advertising ecosystem, including DSPs, DMPs, and ad exchanges.
• Strong analytical skills and ability to provide insights and recommendations based on data.
• Excellent communication and collaboration skills, including experience presenting plans to senior clients and internal teams.
• Experience in managing programmatic campaigns in video, display, digital audio, digital outdoor, and CTV channels.

WE OFFER

• A flexible, hybrid working policy.
• The choice of medical healthcare providers (Bupa or Medicash).
• 25 days holiday plus bank holidays and your birthday off each year.
• Company pension scheme.
• EAP scheme.
• Ride to work scheme.
• Enhanced family friendly policies.
• Buddy Program: You will be paired with a ‘Buddy’ to help you through your first weeks at DEPT®.
• A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both the Lovies and the Webby Awards.
• Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together.
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
• Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.

DIVERSITY, EQUITY & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.