Senior Go-to-Market Marketing Manager - Retail and Consumer Services

Overview

In this role you will lead the go-to-market marketing strategy for EPAM’s Retail and Consumer Services unit in the EMEA region. You will collaborate with Sales, Industry, Marketing, Presales, and other teams to translate market realities and EPAM’s strengths into a compelling GTM plan that drives visibility, demand, and faster revenue. You will act as the primary marketing partner for leaders across Retail and Consumer Services, shaping initiatives that connect client needs with differentiators.

This is a cross-functional, strategic role at scale with a focus on growing pipeline and revenue while working in a hybrid UK context.

• Develop and guide go-to-market strategy for Retail and Consumer Services in EMEA
• Collaborate with Sales, Industry, Marketing, Presales, Industry Solutions, Alliances, Content, Campaigns, Demand Generation, Field Marketing, and Operations
• Translate market realities and client expectations into effective GTM plans
• Improve visibility, generate demand, and accelerate pipeline and revenue growth
• Coordinate cross-functional activities to deliver market-facing initiatives

• 跨职能 collaboration
• strategic thinking
• stakeholder management
• Go-to-market strategy
• Marketing strategy
• Demand generation