Senior Digital Marketing Executive

Curtiss Wright Industrial is expanding its marketing team with a dedicated Senior Digital Marketing Executive.

This role plays a key part in elevating our digital presence, accelerating lead generation, and expanding a high‑quality technical content library across global markets. You will lead digital content development and execution, HubSpot automation, analytics, and reporting, working closely with Product Management, Engineering, and Sales to ensure accuracy, strategic alignment, and commercial impact. You’ll join a supportive, experienced marketing team that values collaboration, passion, and continuous professional development.

We Take Care of Our People

• Work‑life balance through our Hybrid working, flexitime program and condensed work week (role dependent)
• Paid Time Off
• Retirement with Employer Match
• Health and Wellness Benefits
• Learning and Development Opportunities
• Competitive Pay
• Bonus Scheme
• Recognition

• 3+ years’ experience developing, activating, and executing content across digital channels
• Ensure all content is aligned to brand standards and optimized for SEO and GEO
• Produce sales‑enablement materials such as datasheets, brochures, and case studies
• Source and translate technical input from Product Management and Engineering
• Co‑manage the activation of product and brand content across targeted channels
• Identify high‑value content topics and industry themes to enrich the content library
• Produce SEO/GEO‑optimized content including blogs, case studies, and landing pages
• Use HubSpot performance data to guide optimization and content strategy decisions
• Lead data‑driven content planning informed by factual insights and evidence
• Host bi‑monthly content alignment calls with Product Management, Engineering, and Sales
• Maintain a rolling content plan supported by a performance tracker

HubSpot Ownership, Automation & Reporting

• Serve as the HubSpot subject matter expert for all content operations and execution
• Build and deploy workflows, automated communications, and lead‑nurture sequences
• Develop and maintain HubSpot dashboards and reporting suites for performance reviews
• Track and analyze content and campaign performance using HubSpot’s analytics tools

What You Bring

Experience

• 3+ years of digital marketing and content development experience
• 1–2 years of hands‑on HubSpot experience (workflows, automation, reporting suites)
• Strong digital content creation skills across multi‑channel environments
• Experience working within a B2B, global organization (desirable)
• Marketing, Business, or related qualification (desirable)

Skills

• Excellent spoken and written communication
• Strong stakeholder engagement and active listening skills
• Ability to collaborate effectively across global cross‑functional teams
• Skilled at translating technical information into clear, customer‑friendly content
• Confident communicator with experience working with product management and sales

Attributes

• Highly organized, proactive, and detail‑oriented
• Comfortable owning end‑to‑end processes and operating with autonomy
• Curious, collaborative, and committed to continuous learning
• Able to work efficiently across multiple projects and deadlines

Who We Are

Curtiss-Wright Industrial Division, which includes the product brands of Arens Controls, Penny & Giles, PG Drives Technology and Williams Controls, is an excellent supplier of providing components and sub-systems which enable customer specific solutions for on- and off-highway vehicles. These include medium- and heavy‑duty trucks, buses and motor coaches, construction and agricultural vehicles, materials handling, and other specialty vehicles, as well as sophisticated wheelchairs and scooters for medical mobility.

We develop and manufacture electronic throttle controls, transmission shifters and sensors for commercial off‑highway equipment and heavy trucks, helping to address the long‑term trend towards attaining higher fuel efficiency and lower emissions. We also supply operator controls and advanced motor controllers for hybrid and electric vehicles, such as buses, forklift trucks, pallet stackers, wheelchairs, and rehabilitation chairs.

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