Senior Data Analyst
Mindlance
Job Description
Job Title: Senior Analyst - Campaign Execution
Location: Toronto, ON (Hybrid - 4 Days Onsite)
Duration-12 Months+
Key Skills:
- Focused on building and executing marketing campaigns.
- Strong SQL and Python are the key
Responsibility:
- Collaborate with key business stakeholders within Personal & Commercial Banking and Insurance to design, build and deploy data-driven client treatments
- Evolve and optimize campaign test & learn design and build to ensure alignment to business and marketing objectives
- Responsible for quality assurance to ensure the campaign requirements accurately match the design and build
- Ensure corporate reputation is maintained by adhering to all best practices, privacy & legal guidelines, data stewardship and governance policies
Must Have:
- 5+ years speciality expertise - database / relationship marketing, use of analytical tools, data mining
- Experience with various data housing environments (e.g. Teradata, Unix, DataLake, cloud)
- Ability to function in a rapidly changing environment and reset priorities
- Highly organized and extremely detail oriented with continuous attention to detail and quality
- Ability to work steadily and accurately under pressure, especially during peak periods
- Time management
Ability to breakdown problems into smaller pieces, think critically and communicate complex information
Nice-to-have:
- Experience in the financial services industry, including understanding of marketing
- Strong desire to learn new tools and try new concepts that evolve and optimize current processes
- Experience in campaign design and delivery (test & learn design, statistical significance…etc)
Mindlance is an equal-opportunity employer. We are committed to inclusive, equitable, barrier-free recruitment and selection processes, and a work environment in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). We will be happy to work with applicants requesting accommodation at any stage of the hiring process.
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