Senior Data Analyst | 5 - 7 Years | Chennai | Immediate Joiners

Job Summary We are looking for a Marketing Analyst to support data-driven marketing decisions by analyzing campaign performance, customer behavior, and business trends. The role involves reporting, dashboard creation, marketing analytics, and process automation to improve overall marketing effectiveness and ROI. Roles & Responsibilities Analyze marketing campaigns, customer lifecycle, and sales performance Generate reports and dashboards for business insights and decision-making Track and measure channel performance such as email and direct marketing campaigns Monitor customer trends, churn, and campaign effectiveness Support forecasting, customer segmentation, and ROI analysis Automate reporting processes and improve operational efficiency Present analytical insights and recommendations to stakeholders Perform data quality checks and maintain accurate reporting Requirements Bachelor’s degree in Marketing, Statistics, Economics, Finance, or related field Experience in Marketing Analytics or Data Analysis Strong skills in SQL and Excel Experience with Python, R, or SAS is preferred Knowledge of data visualization tools like Tableau or Power BI is a plus Strong analytical, problem-solving, and communication skills Experience working with large datasets and marketing performance metrics Ability to work in a fast-paced environment and manage multiple priorities simultaneously If you are interested in exploring this opportunity, please feel free to share your updated resume at