Product Marketing Manager (B2B Saas)

Product Marketing Manager (B2 B Saas)
Location: London, UK (Hybrid - Flexible)
Role Type: 6-Month Contract (High extension potential)

About the Opportunity

On behalf of one of our top global technology clients-a premier digital platform with hundreds of millions of daily users-we are recruiting a founding Product Marketing Manager for an internal scale-up venture

Originally built in-house by platform engineers, this proprietary experimentation, feature flagging, and product analytics tool is commercializing into a standalone B2 B SaaS platform Operating as a fast-paced "0-to-1" startup with full executive backing, the team is launching a self-serve, product-led growth (PLG) motion

Key Responsibilities

• Self-Serve Lifecycle: Own messaging across every funnel stage-signup, onboarding, activation prompts, contextual paywalls, and free-to-paid conversion tiers
• Organic Engine: Build thought leadership, SEO, search visibility, and developer community content
• Launches & Positioning: Lead cross-functional GTM launches, develop competitive intelligence battlecards, and maintain a centralized messaging source of truth
• Sales Enablement: Equip sales teams with persona-specific talk tracks, pitch decks, and demo scripts for engineering and product leadership buyers

Who You Are

• 5+ years in B2 B Product Marketing, ideally within SaaS, developer tools, or high-growth tech platforms
• Proven PLG track record owning self-serve user funnels and driving conversion to paid tiers
• Technical & AI-native fluency: Comfortable engaging engineers as a peer, simplifying complex technical concepts (feature flags, analytics), and using AI tools (Claude, ChatGPT, automated workflows) to scale GTM execution

Note: Startup mindset: Autonomous and hands-on, willing to handle strategy down to execution, we need someone who is coming from a startup background company doing the B2 B Saas Product Marketing

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